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المحتوى المقدم من Shash Singh. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Shash Singh أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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Mode Network: The first Growth Optimized L2 with James Ross

38:33
 
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Manage episode 383609232 series 3523891
المحتوى المقدم من Shash Singh. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Shash Singh أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

In this episode we welcome James Ross, the founder of Mode Network and former co-CEO of Hype. James shares his journey from the London FinTech scene to the world of blockchain, with a focus on DeFi that was ignited by experiences with regulation hurdles. His unique blend of traditional go-to-market strategies and on-chain data analysis brings a fresh approach to Web3 marketing.
James recounts the evolution of Hype, a leading Web3 marketing agency, which scaled from a team of 30 to 180 during the bull market. The discussion explores the distinct strategies that set Hype apart from its Web2 counterparts. You'll get a glimpse of the workings of a Web3 marketing agency, from innovative hiring practices to resource allocation during market shifts. James' insights into these strategies are sure to be a valuable lesson for marketing enthusiasts and budding entrepreneurs alike.
The conversation then shifts to Mode Network's focus on incentivizing developers and aligning incentives to share the network's success with users. James delves into the security challenges and strategies employed to encourage growth, the potential of meme coins and NFTs on Mode, and the implementation of a referral network within the protocol. This insightful discussion offers a unique perspective on the evolution and future of Web3, making it a valuable listen for anyone intrigued by DeFi and blockchain technology.

  continue reading

فصول

1. Mode Network: The first Growth Optimized L2 with James Ross (00:00:00)

2. Web3 and DeFi With James Ross (00:00:01)

3. The Evolution of Web3 Marketing (00:06:34)

4. Scaling An Agency in The Crypto Market (00:12:17)

5. Incentivizing Growth and Referrals in L2 (00:19:33)

6. Building on OP Stack and Developer Incentives (00:27:19)

7. Campaigns and Growth Experiments With Web 3 Tech (00:37:46)

5 حلقات

Artwork
iconمشاركة
 
Manage episode 383609232 series 3523891
المحتوى المقدم من Shash Singh. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Shash Singh أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

In this episode we welcome James Ross, the founder of Mode Network and former co-CEO of Hype. James shares his journey from the London FinTech scene to the world of blockchain, with a focus on DeFi that was ignited by experiences with regulation hurdles. His unique blend of traditional go-to-market strategies and on-chain data analysis brings a fresh approach to Web3 marketing.
James recounts the evolution of Hype, a leading Web3 marketing agency, which scaled from a team of 30 to 180 during the bull market. The discussion explores the distinct strategies that set Hype apart from its Web2 counterparts. You'll get a glimpse of the workings of a Web3 marketing agency, from innovative hiring practices to resource allocation during market shifts. James' insights into these strategies are sure to be a valuable lesson for marketing enthusiasts and budding entrepreneurs alike.
The conversation then shifts to Mode Network's focus on incentivizing developers and aligning incentives to share the network's success with users. James delves into the security challenges and strategies employed to encourage growth, the potential of meme coins and NFTs on Mode, and the implementation of a referral network within the protocol. This insightful discussion offers a unique perspective on the evolution and future of Web3, making it a valuable listen for anyone intrigued by DeFi and blockchain technology.

  continue reading

فصول

1. Mode Network: The first Growth Optimized L2 with James Ross (00:00:00)

2. Web3 and DeFi With James Ross (00:00:01)

3. The Evolution of Web3 Marketing (00:06:34)

4. Scaling An Agency in The Crypto Market (00:12:17)

5. Incentivizing Growth and Referrals in L2 (00:19:33)

6. Building on OP Stack and Developer Incentives (00:27:19)

7. Campaigns and Growth Experiments With Web 3 Tech (00:37:46)

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