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094: What Humans Spend Money On
Manage episode 382360873 series 3312273
المحتوى المقدم من Laura Minard, Shelby Kurz, Laura Minard, and Shelby Kurz. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Laura Minard, Shelby Kurz, Laura Minard, and Shelby Kurz أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In this episode Laura talks about what people will spend money on.
We hear so often that no body sees the benefit of coaching.
That only occurs when you are unable to describe in great detail what they are actually purchasing.
Humans only spend money on four things:
1. Peace
2. Time
3. Money
4. Status
Find the way that your coaching relates to all of these things, and articulate that in your marketing and proposals.
It’s finding ways to bypass the ego that wants things to stay the same.
Enjoy!
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Mentioned in this episode:
Make The Leap
https://www.thesuccessfulnursecoaches.com/maketheleap
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