Courtney McKenna on Rock and Roll, Marketing, and Building Community through Music

The Scene Projects

Bubba Startz welcomes Courtney McKenna, exploring her background and journey to NYC for rock and roll education. The episode traces the evolution of her music career, sharing valuable marketing insights and the role of podcasting in community building. They discuss the adaptation of outdoor concerts and live shows in the COVID era, examining the current LA music scene and industry shifts. Courtney emphasizes the importance of consistency and marketing for artists, alongside changes in artist support and personal definitions of success. The conversation highlights how location influences creativity and the value of community, concluding with ways to connect with Courtney McKenna. (0:00) Introduction and background of Courtney McKenna (2:00) Courtney McKenna's move to NYC and rock and roll education (5:26) The evolution of Courtney's music career and marketing insights (9:00) Podcasting's role in building community (12:31) Outdoor concerts and live shows in the COVID era (18:57) The current LA music scene and industry changes (26:12) The importance of consistency and marketing for artists (33:03) Shifts in artist support and defining personal success (37:02) Impact of location on creativity and the value of community (45:14) Connecting with Courtney McKenna