The 3 C’s of Sales Success Plus Common Sense

The Sales Pulse with Marla M. Koupal

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In this episode of The Sales Pulse, Marla Koupal unpacks the timeless “3 C’s” of sales success—Competence, Confidence, and Consistency—and then tosses in a surprising fourth: Common Sense.

Discover why competence isn’t the gift of gab but the gift of listening, how confidence transforms objections into curiosity checkpoints, and why consistency is the silent CEO of your sales business. And yes, we’ll laugh a little about snow cones in a blizzard.

If you’ve ever wondered why some sellers feel smooth and effortless, this episode pulls back the curtain. You’ll walk away with practical insights, memorable examples, and a challenge to figure out which “C” you need most right now.

👉 Hit play and bring a little more common sense into your sales conversations.

Welcome to The Sales Pulse Podcast, where selling isn’t a performance,,,it’s a conversation. I’m Marla Koupal, your Sales Fluency Guide. After decades in sales, here’s the truth: the close isn’t where the sale happens—it’s where the buyer lands after a strong beginning. We’ll focus more on how you open the conversation and connect with how your buyer thinks so that closing never feels like a wrestling match.

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🔁 Key takeaways: buyer pacing styles, real-life sales stumbles, and how timing builds trust.
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📲 Connect: https://successwithmarla.com | https://www.facebook.com/marla.koupal | https://www.linkedin.com/in/marla-m-koupal-sales-and-ai-fluency-skills-facilitator-125372126/