Selling to Gen Z: A New Playbook

The Sales Experts Podcast

Player FM - Internet Radio Done Right

تمت الإضافة منذ thirteen أسبوع

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Know What You See with Brian Lowery

1
Flight of the Monarchs: Jaime Rojo on Beauty and Conservation 31:01

منذ 11 يومًا31:01

التشغيل لاحقا

قوائم

إعجاب

احب

31:01

National Geographic photographer and conservationist Jaime Rojo has spent decades capturing the beauty and fragility of the monarch butterfly. Their epic migration is one of nature’s most breathtaking spectacles, but their survival is under threat. In this episode, Jaime shares how his passion for photography and conservation led him to document the monarchs’ journey. He and host Brian Lowery discuss the deeper story behind his award-winning images, one about resilience, connection, and the urgent need to protect our natural world. See Jaime's story on the monarch butterflies at his website: rojovisuals.com , and follow Brian Lowery at knowwhatyousee.com .…

منذ عام واحد 14:47

MP3•منزل الحلقة

Today's Podcast Episode reviews this blog article from The Sales Experts that explains how to sell to Generation Z.
Gen Z buyers, raised on digital technology and social media, prioritise authenticity, inclusivity, and purpose. Effective sales strategies therefore necessitate building relationships, utilising online platforms, and showcasing genuine brand values. The article provides specific tactics including streamlining the sales process, leveraging social proof, and aligning with Gen Z's core beliefs to achieve sales success.
Ultimately, it stresses adapting traditional sales approaches to resonate with this digitally native generation.
Read the full blog article here:
https://www.thesalesexperts.com/gen-z-buyers/

141 حلقات

#Careers #Business #Sales Experts

Selling to Gen Z: A New Playbook

The Sales Experts Podcast

published منذ عام واحد

MP3•منزل الحلقة

141 حلقات

#Careers #Business #Sales Experts

كل الحلقات

1
Effective Sales Recruitment Strategy 12:07

منذ 6 أيام12:07

12:07

THis podcast episode reviews a blog article from The Sales Experts Ltd. thant provides guidance on building a successful sales team through effective recruitment. The strategy emphasises defining an ideal candidate profile and using diverse sourcing channels to widen the talent pool. Developing a strong employer brand and offering competitive compensation are critical for attracting top professionals. Pre-employment assessments and structured interviews help evaluate candidates thoroughly. The text stresses that providing ongoing training and aligning recruitment with company values are crucial for long-term success and revenue growth. Read the full article here: https://www.thesalesexperts.com/how-to-create-an-effective-sales-recruitment-strategy/…

1
ChatGPT: Ace Your Job Interview 10:30

منذ 6 أيام10:30

10:30

This exciting podcast episode discusses a compelling blog article. The Sales Experts Ltd. provide guidance on leveraging ChatGPT to enhance job interview preparation, particularly for sales roles. Their advice encompasses researching the company, practicing answers to common questions, and tailoring responses to specific job descriptions. ChatGPT is recommended for mastering behavioural questions, boosting confidence through simulated interviews, and refining communication skills. The article also suggests using the tool to prepare for industry-specific questions, highlighting that while ChatGPT is a powerful tool, it should complement traditional preparation methods. The ultimate goal is to equip job seekers with the necessary skills and confidence to succeed in their interviews and land their dream sales job. Read the full blog article here: https://www.thesalesexperts.com/how-to-use-chatgpt-to-prepare-for-a-job-interview/…

1
Effective Sales Interview Techniques 12:42

منذ 6 أيام12:42

12:42

In this podcast episode The Sales Experts Ltd. outlines best practices for conducting effective sales interviews. It emphasises defining job requirements, structuring interviews, and using behavioural techniques. The article highlights the importance of role-play scenarios to assess practical skills. Considering cultural fit and involving key stakeholders is also considered essential. Ultimately, the guidance aims to assist organisations in building high-performing sales teams by making informed hiring decisions. Read the full blog article here: https://www.thesalesexperts.com/how-to-conduct-effective-sales-interviews/…

1
Recruiting a Productive Sales Team: A 3-Step Guide 15:07

منذ 13 يومًا15:07

15:07

In this podcast episode we review a blog post from The Sales Experts. Many businesses face problems with underperforming sales teams and high turnover rates. To address this, the article proposes a streamlined recruitment process. It highlights three key steps: clearly defining the ideal candidate profile, conducting swift interviews with role-playing elements, and providing comprehensive onboarding support. The aim is to simplify the hiring process, accelerate decision-making, and ensure new salespeople receive the necessary mentorship and training to succeed within their first 90 days. Ultimately, the piece champions a proactive and supportive approach to sales team recruitment and management. Read the full blog article here: https://www.thesalesexperts.com/three-easy-steps-to-recruit-and-build-a-productive-sales-team-fast/…

1
Growth Marketing Manager Interview Guide 10:53

منذ 16 يومًا10:53

10:53

This podcast episode review an interview guide created by The Sales Experts. This guide provides comprehensive advice on acing a Growth Marketing Manager interview at an international SaaS company. Key areas covered include thorough company research , a strong understanding of growth marketing strategies and metrics (like AARRR and CAC) , readiness for technical and analytical questions , the ability to present successful growth marketing strategies , preparing for behavioural and cultural fit questions , and asking insightful questions to the interviewer . The guide emphasises the importance of data-driven decision-making, showcasing successful campaigns, and demonstrating collaborative skills. Ultimately, it aims to equip candidates with the knowledge and confidence to excel in the interview process. Read the full blog article here: https://www.thesalesexperts.com/how-to-prepare-for-an-interview-for-a-marketing-manager-position/…

1
Remote Work Revolutionizes Recruitment 11:23

منذ 20 يومًا11:23

11:23

This podcast episode reviews an article from The Sales Experts Ltd. examines the impact of remote work on recruitment. Key benefits highlighted include access to a wider talent pool, a streamlined recruitment process through virtual tools, improved work-life balance for employees, and cost savings for both employers and employees. The article further suggests that remote work boosts productivity and employee satisfaction. Ultimately, the piece advocates for embracing remote work to attract and retain top talent. Read the full blog article Here: https://www.thesalesexperts.com/the-impact-of-remote-work-on-recruitment/…

1
Cultural Fit in Recruitment 8:47

منذ 20 يومًا8:47

8:47

This podcast episode discusses an article from The Sales Experts Ltd. blog that stresses the importance of cultural fit in recruitment. It argues that aligning a candidate's values and behaviours with the company culture leads to improved teamwork , higher employee engagement , reduced turnover , and a stronger overall company culture . The article highlights the significant positive impact of prioritising cultural fit on organisational success and performance. Ultimately, it advocates for incorporating cultural fit as a key factor in the hiring process. Read the full article here: https://www.thesalesexperts.com/the-importance-of-cultural-fit-in-recruitment/…

1
Benefits of Sales Recruitment Agencies 15:53

منذ 20 يومًا15:53

15:53

In this podcast episode we review thisarticle from The Sales Experts advocates for using sales recruitment agencies. It highlights several key benefits : access to a wider pool of candidates, specialist expertise in sales recruitment, significant time and cost savings, a higher success rate in hiring, and adaptable scalability to meet varying company needs. The article emphasizes that agencies streamline the hiring process, leading to improved efficiency and ultimately boosting sales growth and profitability. It concludes with a call to action, encouraging businesses to utilise their services. Read the full blog article here: https://www.thesalesexperts.com/the-benefits-of-using-sales-recruitment-agencies/…

1
Remote Work as a Sales Incentive 13:02

منذ عام واحد13:02

13:02

This podcast episode reviews the blog article from The Sales Experts advocates for using remote and hybrid work arrangements as performance-based incentives for sales teams. It argues that this strategy improves work-life balance, aligns with modern employee expectations, boosts morale, and reduces company costs. The article provides a step-by-step guide for implementation, including setting clear performance criteria and offering support for remote work. Finally, it showcases successful case studies and addresses potential challenges, such as maintaining accountability and ensuring fairness. Read the full article here: https://www.thesalesexperts.com/how-remote-work-can-supercharge-your-team/…

1
Contingency Recruiting: A False Economy? 18:39

منذ عام واحد18:39

18:39

This podcast episode explores a blog article that examines the contingency recruiting model, a popular but potentially flawed approach to hiring. It argues that the model's focus on speed and low upfront costs often leads to a lower quality of hires. This is because contingency recruiters may prioritise quantity over quality, resulting in a longer hiring process and a smaller pool of suitable candidates. Ultimately, the article suggests that the perceived cost savings of contingency recruitment can be outweighed by the negative consequences of hiring less suitable sales professionals. The retained recruitment model is presented as a superior alternative for critical roles. Read the full blog article here: https://www.thesalesexperts.com/is-the-contingency-recruiting-model-a-false-economy/…

1
Building a Strong Employer Brand 12:18

منذ عام واحد12:18

12:18

This podcast episode explores a blog article from The Sales Experts Ltd. outlines strategies for building a strong employer brand to attract and retain top sales talent. It emphasises defining and communicating company culture, showcasing employee success, offering competitive compensation and benefits, and creating a positive candidate experience. Leveraging social media and nurturing employee development are also highlighted as crucial. Finally, encouraging employee advocacy is presented as a powerful tool for enhancing employer brand perception. Read the full blog article here: https://www.thesalesexperts.com/tips-for-building-a-strong-employer-brand/…

1
Are You a Good Salesperson? Here's The Real Test 22:39

منذ عام واحد22:39

22:39

Today's podcast episode explores this article that presents a self-assessment quiz for salespeople, challenging readers to evaluate their skills in eight key areas: listening, handling rejection, product knowledge, persistence, relationship building, continuous learning, time management, and adaptability. Each section provides a brief explanation of the skill's importance and a challenge to improve it. The overall aim is to help salespeople identify their strengths and weaknesses, ultimately enhancing their performance. The article concludes by encouraging continuous professional development within the sales profession. Read the full blog post here: https://www.thesalesexperts.com/think-youre-a-good-salesperson/…

1
The Leadership Skills Every Sales Manager Needs (But Few Have) 12:56

منذ عام واحد12:56

12:56

This podcast episode reviews an article from The Sales Experts blog that stresses the importance of coaching in sales management, arguing that it's more crucial than individual sales skills. Effective coaching, the article claims, empowers teams, fosters growth, and boosts morale, ultimately leading to better performance. The piece outlines key coaching traits—empathy, active listening, a growth mindset, constructive feedback, and consistency—and provides a five-step process for implementing a coaching framework. Ultimately, the article champions coaching as a vital leadership skill that benefits both the team and the manager. Read the full blog article here: https://www.thesalesexperts.com/the-leadership-skill/…

1
Measuring the Wrong Sales Metrics? Danger Ahead! 14:25

منذ عام واحد14:25

14:25

This podcast episode reviews an article from The Sales Experts blog and discusses the importance of tracking the right sales metrics. It highlights the pitfalls of focusing on "vanity metrics," such as number of calls made, which might seem impressive but don't directly impact revenue. Instead, it advocates for measuring key indicators like conversion rates, customer lifetime value, sales cycle length, win rate, and churn rate. The article provides clear explanations of how to calculate and utilise these metrics to improve sales performance. Finally, it offers advice on how to shift focus from superficial to meaningful data for better business outcomes. Read the blog article here: https://www.thesalesexperts.com/measuring-sales-metrics/…

1
Selling to Startups: Do's and Don'ts 11:08

منذ عام واحد11:08

11:08

In today's podcast episode we review this guide from The Sales Experts outlines strategies for successfully selling to startups. Key "dos" include thorough research, flexible pricing and solutions, relationship building, highlighting return on investment, and prioritising speed. Critical "don'ts" involve overly complex pitches, ignoring budget constraints, underestimating startups' influence, overselling, and neglecting post-sale support. The overall message emphasizes understanding startups' unique needs and building long-term partnerships for mutual success. The text also promotes The Sales Experts' services and resources. Review the full blog article here: https://www.thesalesexperts.com/selling-to-startups/…

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