How to Know If You're the Problem — The B2B Marketing Strategy for Founders

The Ryan Sullivan Show

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When it comes to a marketing campaign, there are dozens of people you would balme first before the founder – if that campaign didn’t take off the way it was supposed to.

This is what we deal with at Principles. Founders trying to make an impact directly through their marketing content.

Does it work?

That’s where strategy and planning comes in.

Tune in to see the three major areas you should be focusing in on.

📌 Jump In Here:

(0:00) - Teaser

(0:51) - Episode beginning

(1:57) - Here’s where it went south

(2:30) - The podcast wasn’t the problem..

(3:14) - Considering the commitment vs. results

(4:12) - “Signals”

(4:57) - “Consistency”

(5:30) - “Predictability”

(6:22) - The “eventuallys” of business

(7:36) - Episode wrap-up

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