Episode 3-Marco Criscuolo: Unlocking Ecommerce Success: Data, AI, and Personalization in Focus

The Payback Pod

In this podcast episode, we're joined by Marco Criscuolo, Marketing Manager and Technical Director at Vagabond Digital, who shares about his journey from South Africa to the UK and the remarkable revenue growth and innovative strategies achieved along the way.

Joel and Marco explore the key strategies driving Vagabond Digital's success and uncover the game-changing trends of 2024 in ecommerce, from AI and social commerce to content creation and user-generated content. As a data-driven marketer, Marco highlights the importance of data analytics and insights in crafting effective ecommerce strategies.

Tune in for an insightful exploration of the future of ecommerce.

Host: Joel Williams

Producer: Yuliya Stancheva

Guest: Marco Criscuolo

Marco Criscuolo is a highly experienced and results-driven marketing manager and director with a proven track record of achieving remarkable revenue growth and innovative strategies. With over two decades of experience in high-performance e-commerce environments and extensive experience in the IT industry, Marco has a deep understanding of what it takes to drive sustainable growth in business.