Molly Hatch

The Paper Fold

Chances are, you are already smitten with Molly Hatch's work, you may just not know it. Over the past decade or so, the charming wares of this prolific potter have graced over 500 home and gift items created exclusively for Anthropologie. As a result, her distinctive brand — defined by the tagline 'modern heirlooms with everyday charm' —has received star billing on an exquisite retail stage most makers only dream of.

But for Molly, the daughter of a organic dairy farmer and a painter, that big break could not have arrived at a better time, as at that point, her family was struggling to stay financially afloat. Over time, Molly's relationship with the major retailer not only helped her own voice evolve, she helped Anthropologie systemize its artist collaborations.

Meanwhile, thanks to carefully considered licensing partnerships, the Molly Hatch range has expanded to include everything from paper party goods to planters, kitchen textiles to tea accessories and even a tea-themed gift book. When coronavirus came on the scene and halted international shipping, Molly charmed her audience with free printables to offset her extensive stationery wares.

But the brand enters an entirely new realm with the release of Molly Hatch for Joanie clothing. Much of this collection is made from sustainable and organic cotton fabrics, and each piece is as irresistible as the home goods that first put Molly on the map. In this episode, Molly shares each inspiring step of her design journey with candor to help pioneer other makers in her mighty wake.

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Music Credits: “Your Treasure is Your Self”; written and performed by Sharon Glassman; Courtesy of Sharon Glassman/Smile Songs. smilesongs.com

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