Hilary Sutcliffe 'The Seven Signals of Trustworthiness'

The New Abnormal

Series Four
This episode of 'The New Abnormal' podcast features Hilary Sutcliffe, Director of SocietyInside, who bring together people and ideas to help tech and its governance earn the trust of society.
The name #SocietyInside is a riff off the famous brand ‘IntelInside’ and aims to encapsulate their aspiration that we reverse-engineer innovation from the needs of society rather than just create technologies which are in an eternal search for a home.
Hilary explores the purpose, risks, ethics, stakeholder involvement and governance of these technologies through research, writing and stakeholder involvement as well as acting as a sounding board & critical friend. She also believes that 'innovation is society in the making'.
We therefore discuss all of the above, and in particular, the issues of inclusion, respect, openness and integrity in policy, regulation and organisational culture. She also explains why "trust is not an outcome - not a message, not a slogan. It's the result of someone's belief in your trustworthiness. Focus then on being trustworthy and providing evidence of your trustworthiness".