AHREFS is Scamming You!

The Mind of A Marketer w/ Ryan Stewart

Calling out the inflated numbers SEO tools like Ahrefs and SEMrush love to spit out—and why it’s leading agencies and clients astray.
The truth? Google Search Console is where you get the real story on your site’s performance. But here’s the kicker: SEO itself is shifting, thanks to AI-generated content and a flood of ads, much like how email marketing took a nosedive years ago.
The takeaway? Relying too hard on just one channel is playing with fire. Here's what to do right now ☝️
KEY NOTES:
00:00 - Introduction to Marketing and SEO Tools
02:48 - Google Search Console as a Reliable Source
04:37 - Impact of AI on SEO
07:05 - Comparison to Email Marketing
07:55 - The Shrinking SEO Pie

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