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المحتوى المقدم من The Leafs Convo. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة The Leafs Convo أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
POSTGAME: Leafs Can't Pull It Off, Now What About Game 6?
Manage episode 362084461 series 2340041
المحتوى المقدم من The Leafs Convo. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة The Leafs Convo أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Thanks for listening. --- Support this podcast: https://podcasters.spotify.com/pod/show/theleafsconvo/support
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487 حلقات
Manage episode 362084461 series 2340041
المحتوى المقدم من The Leafs Convo. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة The Leafs Convo أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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…
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487 حلقات
كل الحلقات
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1 On Awesome Matthews And The Leafs Recent Rise 40:22
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1 HERE FOR IT! Bring On The Rielly Criticism 35:24
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1 Sneak Show On These Sneaky Average Leafs 39:58
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1 LOVE YOUR LEAFS Because We Love You! Convo Q & A 41:17
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1 Trying To Agree On These SAMsational Leafs 33:22
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1 How Is This Leafs Rollercoaster Ride For You? 34:28
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1 EPISODE 30!! Something Has Got To Give, Doesn’t It? 36:07
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1 An Unwelcome Return Of What Ails These Leafs 30:19
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1 The Leafs Are In A Happy Place... ARE YOU? 25:00
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1 Jonesin’ For More, A Nylander Announcement 36:30
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1 On All Things Leafy Out West, Plus Willy Money Bags 40:59
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1 SAMSONOV WAIVED! Stuck In The Now, Hopeful Of The Future 33:49
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1 On The Leafs’ Goal Bonanza And Fans Going Bananas 36:13
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1 On The Leafs Playing Near Perfect And The Potential For More 39:03
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The Leafs Convo
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1 Saying Goodbye To Klingberg, Hello To Ferrero And Risto? 28:04
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The Leafs Convo
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1 C'mon, Man!! Leafs Down 3-0 To Panthers - An Early Obituary 55:38
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The Leafs Convo
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1 POSTGAME: LEAFS WIN GAME 6, TAKE SERIES!!!!! NORM REACTS! 51:09
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The Leafs Convo
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1 POSTGAME: Leafs Can't Pull It Off, Now What About Game 6? 53:11
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The Leafs Convo
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1 Michael BUNTED: On Keefe's Locked In Lineup For Potential Clincher 32:14
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The Leafs Convo
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The Leafs Convo
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1 POSTGAME: Leafs STEAL IT in Overtime! Beginning Of The End For Tampa? 44:31
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The Leafs Convo
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1 POSTGAME: Leafs Win 7-2! On The Bounce Back And What To Expect Next?! 45:58
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The Leafs Convo
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1 POSTGAME Leafs Lose 7-3 To Bolts In Game 1 GOTTA LAUGH! 47:29
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The Leafs Convo
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1 On The Leafs And Dumping Their Poor Playoff Reputation 37:11
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The Leafs Convo
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1 Stanley Cup Playoffs: Lightning Vs Leafs Series Preview 2023 42:58
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The Leafs Convo
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1 Our Blend Of Optimism And Concern As Next Playoff Challenge Awaits 30:28
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The Leafs Convo
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1 Murray Worry And Moving On Towards The Playoffs 33:35
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The Leafs Convo
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1 Who The Hell Is The Leafs Number One Goalie? 32:45
32:45
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احب32:45
Thank you for listening --- Support this podcast: https://podcasters.spotify.com/pod/show/theleafsconvo/support
T
The Leafs Convo

1 On Murray, Matthews, Marner And Hyping Up The Leafs Big 46:43
46:43
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احب46:43
Thanks so much for listening. --- Support this podcast: https://podcasters.spotify.com/pod/show/theleafsconvo/support
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.