Digital twins and AR/VR, with Nicola Rosa

The Immersive Wire

Nicola Rosa is the Global Head of Immersive Learning at Accenture. Nicola is currently part of the Accenture Digital UKI, where he is the Go-To Market Lead for XR (AR, VR, and MR). We discussed the growth of gaming brands during the pandemic, and the sense of immersion that technology brings to experiences.

We explore the role of digital twins and how it will impact all areas of immersive tech, from manufacturing to retail. We also lightly touch on the topic of devices reading our minds, as well as the progression of the tech over the next decade.