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Special Mix: The New Competitive Edge in eCommerce
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Special Mix: The New Competitive Edge in eCommerce
Featured Guests
- Bish Smeir – CEO of Loyalty Strategy Solutions
- Kyle Stout – Founder of Elevate and Scale
- Jason Friedman – CEO of CX Formula
- Daniel Budai – Founder of Budai Media
- James Mew – Digital Marketing Specialist
- Louis Smith – SEO Consultant
- Richard Harris – Founder & CEO of Black Crow AI
- Mia Umanos – Analytics Expert
- Moustafa Moursy – Growth Marketing Strategist
Key Moments
(0:32) Customer Experience: The New Competitive Edge
(0:32) Bish Smeir - Loyalty Programs
(7:33) Kyle Stout - Hidden Revenue Opportunities
(12:31) Jason Friedman - Creating Superfans
(17:24) Marketing Strategies for New Generations
(17:24) Daniel Budai - Marketing for New Generations
(22:06) James Mew - Shopping Ads & Performance Max
(27:17) Louis Smith - SEO Hierarchy & Best Practices
(32:24) Data as a Key Growth Factor
(32:24) Richard Harris - Data as a Key Growth Factor
(37:44) Mia Umanos - Analytics & A/B Testing
(41:46) Moustafa Moursy - Growth Through Data Insights
Actionable Tips
- Streamline Loyalty: Integrate rewards with common payment methods to remove friction.
- Automate Checkpoints: Insert targeted email or SMS triggers at each stage of the sales funnel for better retention.
- Welcome & Onboard: Provide quick wins and simple instructions to ease new customers into your brand ecosystem.
- Expand Creatively: Launch new products regularly; test different ad creatives (including UGC) to stay ahead of trends.
- Optimize Speed & Structure: Keep page load times under two seconds and maintain a clean site hierarchy.
- Leverage First-Party Data: Use predictive analytics to identify valuable customers and tailor your marketing spend.
- Test & Iterate: Embrace a proper A/B testing framework (VWO, Convert.com, etc.) and stay nimble with changes.
- Diagnose Daily: Check for anomalies, track your data holistically, and address funnel drop-offs before they worsen.
Have a story or strategy you’d like to share? Fill out our form, and our production team will reach out.
Stay tuned for more power-packed episodes of the eCom Ops Podcast!
Let’s keep learning and growing together in the world of eCommerce!
If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.
If you want to learn more about our podcast or have an exciting story to share with our audience, check SyncSpider’s website for more info.
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