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المحتوى المقدم من David Lombardi. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة David Lombardi أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
I have some brutal grades for the 49ers
Manage episode 451996422 series 3586265
المحتوى المقدم من David Lombardi. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة David Lombardi أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
I have some brutal grades for the 49ers
…
continue reading
190 حلقات
Manage episode 451996422 series 3586265
المحتوى المقدم من David Lombardi. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة David Lombardi أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
I have some brutal grades for the 49ers
…
continue reading
190 حلقات
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The David Lombardi Lounge
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1 49ers BREAKING Update: Why Robert Saleh is hiring Gus Bradley — superstar staff? 59:00
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49ers News: Analysis of Robert Saleh's Hiring of Gus Bradley—Building a Top-Tier Coaching Staff?
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The David Lombardi Lounge
![The David Lombardi Lounge podcast artwork](/static/images/64pixel.png)
1 BREAKING 49ers Update: George Kittle in negotiations for a new contract — more Purdy space 49:17
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San Francisco 49ers' George Kittle is currently engaged in contract renewal discussions, potentially freeing up additional salary cap space for quarterback Brock Purdy.
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The David Lombardi Lounge
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1 Should the 49ers wait a year to pay Brock Purdy? 56:42
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Should the 49ers consider waiting a year before committing to a contract with Brock Purdy?
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The David Lombardi Lounge
![The David Lombardi Lounge podcast artwork](/static/images/64pixel.png)
1 49ers Trade Intel: Myles Garrett saw the CMC, Saquon Barkley RB Renaissance early 43:22
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49ers Trade Intel: Myles Garrett saw the CMC, Saquon Barkley RB Renaissance early
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The David Lombardi Lounge
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1 Huge News Day: 49ers already luring Myles Garrett; Cooper Kupp LA trade 39:21
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Huge News Day: 49ers already luring Myles Garrett; Cooper Kupp LA trade
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The David Lombardi Lounge
![The David Lombardi Lounge podcast artwork](/static/images/64pixel.png)
1 BREAKING: Expect 49ers to pursue Myles Garrett, who requests trade 1:19:29
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BREAKING: Expect 49ers to pursue Myles Garrett, who requests trade
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The David Lombardi Lounge
![The David Lombardi Lounge podcast artwork](/static/images/64pixel.png)
1 49ers Dre Greenlaw Update from Nick Bosa: Robert Saleh's strong feelings 40:56
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49ers Dre Greenlaw Update from Nick Bosa: Robert Saleh's strong feelings
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The David Lombardi Lounge
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1 49ers ROSTER PROJECTION: Tee Higgins - Grey Zabel for Brock Purdy; Mike Green for Saleh? 1:14:59
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49ers ROSTER PROJECTION: Tee Higgins - Grey Zabel for Brock Purdy; Mike Green for Saleh?
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The David Lombardi Lounge
![The David Lombardi Lounge podcast artwork](/static/images/64pixel.png)
1 Big 49ers Update: WHAT AN OFFSEASON START... Saleh, Brant Boyer, Brock Purdy 25:46
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Significant 49ers Developments: An Analysis of the Initial Offseason Moves Involving Saleh, Brant Boyer, and Brock Purdy.
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The David Lombardi Lounge
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1 Robert Saleh, Shanahan Day 1 Update: 49ers retool around Brock Purdy 1:02:02
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Robert Saleh, Shanahan Day 1 Update: 49ers retool around Brock Purdy
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The David Lombardi Lounge
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1 BREAKING and OFFICIAL: Robert Saleh to the 49ers 1:02:47
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BREAKING and OFFICIAL: Robert Saleh to the 49ers
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The David Lombardi Lounge
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1 WILD News Confluence: Robert Saleh-49ers, Pete Carroll to Raiders post-insane Liam Coen-Baalke drama 1:02:50
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The David Lombardi Lounge
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1 BREAKING: 49ers expect Robert Saleh, Nick Sorensen WON'T return, Brant Boyer interviews 54:41
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BREAKING: 49ers expect Robert Saleh, Nick Sorensen WON'T return, Brant Boyer interviews
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The David Lombardi Lounge
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1 Huge 49ers Robert Saleh PLOT TWIST: Liam Coen ghosts Bucs; changes mind after Jags fire Trent Baalke 57:44
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Huge 49ers Robert Saleh PLOT TWIST: Liam Coen ghosts Bucs; changes mind after Jags fire Trent Baalke
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The David Lombardi Lounge
![The David Lombardi Lounge podcast artwork](/static/images/64pixel.png)
1 49ers Update: Salary-cap blueprint for a successful offseason building around Brock Purdy 17:44
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مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.