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Technical Sessions 3: Are You Making These 6 Sent Mail Mistakes?
Manage episode 288638726 series 2902568
المحتوى المقدم من Rick Holmes: CEO of Every Market Media. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Rick Holmes: CEO of Every Market Media أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
It’s been a problem for a long time for a lot of companies: unverifiable B2B email addresses. Especially if you’re a marketing company or department with a big pile of data, you end up a with a bunch of question marks instead of valid data.
Welcome back to the Corporate Data Show’s third Technical Sessions, the place where you can find a short guide series translating technical data processes to real world marketing applications.
Q: What are the two methods of root validation of unverifiable b2b email addresses?
A: Sent mail and “ask” (a.k.a. pings, MX lookups, and port 80 asks).
Each method has its pros and cons, which Rick Holmes, founder of Every Market Media, is here to explain.
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