Episode #87: Can Business Be a Force for Good? with Dr. Jay Jakub

The Conscious Capitalists

Have you ever thought about how you can solve the world's problems with your ideas? Dr. Jay Jakub believes that businesses can better position itself to solve the bigger problem; whether it be social, or environmental.

He recounts the origins of the Economics of Mutuality (EOM) from his time as Senior Director for External Research at Mars, Inc., and how he learned first-hand that businesses can shift from profit-centric models to purpose-driven practices that leverage social, human, and natural capitals.

Join us as we explore the evolving landscape of stakeholder vs. shareholder capitalism, the challenges and opportunities of artificial intelligence (AI) and the vital role of business schools in fostering a broader, purpose-driven curriculum to drive folks to embrace a more conscious approach to business.

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For transcripts and show notes, please go to: https://www.theconsciouscapitalists.com

This show is presented by Conscious Capitalism, Inc. (https://www.consciouscapitalism.org/) and is produced by Rainbow Creative (https://www.rainbowcreative.co/) with Matthew Jones as Executive Producer, Rithu Jagannath as Lead Producer, and Nathan Wheatley as Editor.

Thank you for your support!

- Timothy & Raj

Time Stamps

00:00 Merging Companies for Mutual Transformation

01:12 Meet Dr. Jay Jakub: A Leader in Economics of Mutuality

02:40 Understanding Economics of Mutuality

04:07 Core Elements of Economics of Mutuality

07:59 The Origins of Economics of Mutuality at Mars

10:50 Implementing Stakeholder Capitalism

18:55 Case Study: Novo Nordisk's Purpose Transformation

23:08 Mars' Application of Economics of Mutuality

26:29 Purpose-Driven Business Strategies

29:48 Healing Business Through Mutual Value Creation

32:12 Sponsor Message: 2024 Conscious Capitalism CEO Summit

33:02 Personal Journeys and Faith

34:32 Transition from Government to Business

35:35 Advice for CEOs on Conscious Capitalism

38:10 Challenges of Short-Term Market Focus

43:04 Private Equity and Purpose-Driven Investments

46:16 Navigating ESG and Compliance

49:48 Stakeholder Orientation and Decision-Making

52:33 Business Education and Conscious Capitalism

01:02:29 Impact of AI on Economics of Mutuality

01:05:24 Conclusion and Final Thoughts