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Tradition Vs Innovation with McDonald’s Arvind R P
Manage episode 467523827 series 1392561
How well is your brand balancing tradition and innovation?
Move too fast and you might leave people behind; move too slow and your brand will fall behind.
Meet Arvind R P, Chief Marketing Officer, McDonald’s India (W&S), a marketer with a unique perspective managing global brands in the Indian market. Discover how he’s making McDonald’s relevant for millions of people across the country.
The CMO Show is produced by ImpactInstitute, in partnership with Adobe.
233 حلقات
Manage episode 467523827 series 1392561
How well is your brand balancing tradition and innovation?
Move too fast and you might leave people behind; move too slow and your brand will fall behind.
Meet Arvind R P, Chief Marketing Officer, McDonald’s India (W&S), a marketer with a unique perspective managing global brands in the Indian market. Discover how he’s making McDonald’s relevant for millions of people across the country.
The CMO Show is produced by ImpactInstitute, in partnership with Adobe.
233 حلقات
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