Rapid Lead Activation: Learn How To Become An Expert Email Marketer With Csaba Borzasi | The Better Than Rich Show Ep. 192 The Better Than Rich Show podcast

Andrew Biggs sits down with Csaba Borzási to dig into the mechanics of email marketing and lead conversion. Csaba shares how he makes compelling lead magnets, building follow-up systems that convert, and shifting customer beliefs to drive sales. They discuss the psychology behind effective marketing, the importance of niching down, and how to connect with sophisticated buyers. Whether you're running ads or leaning on organic traffic, this conversation has a lot of strategies to help you activate your leads and grow your business.

Chapters

00:00:00 Breaking the Niche Barrier
00:00:30 Meet Csaba Borzási: The Conversion Maestro
00:01:18 Email Secrets
00:02:26 Email: The Science and Soul
00:04:34 Lead Magnets That ACTUALLY Work
00:06:33 Innovation in Market Sophistication
00:13:52 Rewriting Beliefs for Success
00:14:28 Follow-Up Goldmine
00:18:41 Campaign Hacks You’ll Use Today
00:25:29 YouTube Ads: Breaking the Camera Fear Cycle
00:26:58 Pinpointing Your Dream Clients
00:30:36 Timeless Marketing Wisdom
00:38:53 Nailing the Perfect Hook
00:45:02 The Rise of Copywriting Ninjas
00:45:49 Csaba’s Book Recommendations You Need
00:47:02 The Essence of a Rich Life
00:48:12 Wrapping Up with Action Steps

Connect with Csaba Borzási:

Book Recommendations:

Breakthrough Advertising by Eugene Schwartz
Great Leads by Michael Masterson and John Forde
The Adweek Copywriting Handbook by Joseph Sugarman

Connect with The Better Than Rich:

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Rapid Lead Activation: Learn How to Become an Expert Email Marketer with Csaba Borzasi | The Better Than Rich Show Ep. 192