Logo Design Rules From Legends — 18 Irrefutable Laws That Turn Good Graphic Designers Into Great

The Angry Designer Graphic Design, Freelancing, Branding & Creative Business Podcast

Most Graphic Designers think they know logo design, until they see how the legends did it.

While the internet’s flooded with trend-chasing tips and lazy logo lists, the truth is: there are laws. Rules. Principles. And the greats like Paul Rand, Saul Bass, Massimo Vignelli lived by them. That’s why their work still hits decades later, while most logos today barely survive a rebrand cycle.

In this episode of The Angry Designer podcast, we dig deep into the 18 Irrefutable Laws of Legendary Logo Design. Not recycled advice, but timeless lessons pulled straight from the icons of our industry such as Saul Bass, Paul Rand, Massimo Vignelli, Josef Müller-Brockmann, Milton Glaser, Herb Lubalin, Cipe Pineles, Sylvia Harris, Lella Vignelli, James Barnard, Scott Fuller & Allan Peters.

If you're tired of generic design fluff and want to level up your thinking, craft, and confidence, this episode will give you the firepower. These aren’t just logo tips — they’re the rules that turn good designers into great ones.

In this episode, you'll discover:

• The foundational truths behind logos that last
• Why most designers unknowingly sabotage their own work
• And what it actually takes to earn the title of "Logo Designer"

Whether you're designing for clients, building your portfolio, or trying to future-proof your Graphic Design career, this episode will help you ditch the guesswork and design with purpose.

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