Schneider Electric's Clive Roberts on driving digitisation in the CPG sector

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In this episode of the TechCentral Show, we chat to Clive Roberts, the consumer packaged goods (CPG) segment leader for anglophone Africa at Schneider Electric.
In this discussion, Roberts unpacks the focus of the company’s segment, which covers the dynamic food and beverage industry across 24 African nations, encompassing about 1 800 manufacturers.
The sector is driven by converging trends, notably in smart manufacturing and a strong emphasis on sustainability, including waste reduction and energy efficiency. Simultaneously, evolving consumer preferences for healthier options, ingredient transparency and diverse dietary needs demand agility and resilience from these manufacturers. Cost management remains a critical focus.
The Covid-19 pandemic accelerated digital transformation, as manufacturers focused on automation and better system integration to ensure business continuity. Further challenges, such as load shedding and water curtailment, shifted the focus towards power resilience, prompting investments in solutions such as industrial UPS systems.
Sustainability is a key concern, particularly for EU-headquartered companies. Manufacturers are actively working to reduce their scope-1, -2, and -3 emissions through initiatives like integrating distributed energy resources, optimising energy use and implementing variable process control.
Changing consumer behaviours, driven by social media and e-commerce, are demanding rapid access to goods and direct engagement with brands. This requires efficient supply chains and agile digital systems for both inventory and logistics management. Manufacturers will need flexible production and advanced tracking capabilities to meet the demand for visibility and diverse product options.
Economic recovery post-Covid-19 relies on the continued adoption of digital transformation to enhance efficiency and predictability in manufacturers’ processes. Schneider Electric is focused on providing hardware-agnostic integration, supported by organisations like the Universal Automation Organisation, to help manufacturers integrate existing equipment for unified control and accelerate digital transformation initiatives.
Government policies, like the sugar tax, directly influence product innovation and reformulation, often requiring significant investment. Despite challenges, growth opportunities exist for companies that prioritise product quality, traceability and building consumer trust, potentially also allowing them to command premium prices.
Roberts emphasised the value of early engagement with companies like Schneider Electric for expert guidance. He stressed that sustainability should be integral to operations and invited stakeholders to explore Schneider Electric’s offerings. The anglophone African food and beverage sector is a dynamic industry, and embracing technological advancements, prioritising consumer needs and ensuring product integrity are key to future success, he said in the interview.
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