Player FM - Internet Radio Done Right
Checked 12M ago
تمت الإضافة منذ قبل seven عام
المحتوى المقدم من Tavern Voices. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tavern Voices أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Player FM - تطبيق بودكاست
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
المدونة الصوتية تستحق الاستماع
برعاية
T
The Agile Brand with Greg Kihlström®


1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Ep. 17 - Alex Jones' Bandwidth
Manage episode 214944611 series 2379474
المحتوى المقدم من Tavern Voices. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tavern Voices أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
…
continue reading
55 حلقات
Manage episode 214944611 series 2379474
المحتوى المقدم من Tavern Voices. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tavern Voices أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
…
continue reading
55 حلقات
كل الحلقات
×T
Tavern Voices

What's Roy Cooper's Phase 2 Plan For Opening NC? Will Trump Shutdown Twitter? Tyler and Kevin catch up on Governor Roy Cooper, COVID-19, the 2020 elections, and more on this episode of Tavern Voices.
T
Tavern Voices

Corona virus updates, NC protests and arrests, NC counties opening, and more.
T
Tavern Voices

Protestors in NC, updated corona virus numbers, states starting to open, and more.
T
Tavern Voices

The latest in North Carolina news: protests, coronavirus, and more. Oh, and Tyler forgets we're live. This and more on Tavern Voices.
T
Tavern Voices

Kevin and Tyler share thoughts about how Linda Tripp changed the political landscape. Bernie is out, the economy is down, and corona virus is...up and down? Find out about all this and more on this episode of Tavern Voices. Show Notes: Twitter Thread on Corona Virus Stats
T
Tavern Voices

This week Kevin and Tyler continue down the coronavirus rabbit hole. They discuss globalism, math, and other tough subjects. Oh, and what would an episode be without a mention of Tiger Woods? All this and more on the latest episode of Tavern Voices.
T
Tavern Voices

1 Ep. 49 - Tiger King? More Like Tyler King 1:05:22
1:05:22
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:05:22
On this week's episode of Tavern Voices, Kevin and Tyler argue. A lot. Oh, and they talk about stimulus packages and tigers.
T
Tavern Voices

1 Ep. 48 - Money for Nothing & Your Clicks for Free 48:49
48:49
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب48:49
T
Tavern Voices

T
Tavern Voices

T
Tavern Voices

Is the teacher protest losing its luster? Will the NC budget go after Uber and Lyft? Are teacher supplies going to finally be in the hands of teachers? Kevin and Tyler tackle these tough questions and more on this episode of Tavern Voices.
T
Tavern Voices

T
Tavern Voices

T
Tavern Voices

مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.