S4 Ep39: MOMA Foods Founder - Tom Mercer - The Oat Milk revolution, traffic cones and old filing cabinets

Success Is In The Mind with Oliver Bruce

In this episode we go deep into the revolution that’s sweeping the world, that of the

Oat Milk revolution.

Founded in 2006 by Tom Mercer from a stall at Waterloo East and now, over a

decade on, MOMA Foods has recently won a great taste award for it’s oat milk barista edition.

Tom, whose market research strategy was nothing short of ingenious, discovered 4

years after MOMA’s founding in 2010 that he had MS and incidentally lost vision in

one of his eyes. This however didn’t stopped Tom from growing a multimillion-pound

business and kicking on.

So, from humble beginnings on a market stall in East London, is Tom the Lord Sugar

of the Oat world?

Exclusive Content –
Traffic cone through a window - https://bit.ly/3EwVK2C

Passion, objectivity and planning - https://bit.ly/3mAcoZc

Loss making for 7 years - https://bit.ly/3jUpgY7

For more exclusive content visit Oliver's YouTube - https://bit.ly/3GwYwXq

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