Sport for Business in Conversation with Eimear O'Sullivan of Lidl Ireland

Sport for Business

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All About Change

1
Chris Nowinski - Protecting Athletes from Head Injuries & Preventing CTE 27:28

منذ 6 أيام27:28

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27:28

Chris Nowinski is a former football player at Harvard University and professional wrestler with WWE, World Wrestling Entertainment. After enduring a career-ending head injury, Chris has dedicated his professional life to serving patients and families affected by brain trauma, particularly Chronic traumatic encephalopathy, or CTE, a progressive neurodegenerative disease that develops after repeated head injuries. Jay and Chris discuss the state of head injuries in American athletics, the difference between advocating for head safety at youth and professional levels, Chris’ newest research, and much more. Episode Chapters (00:00) Intro (00:50) changes in the culture around concussions in the past two decades (02:39) padded helmet technology (03:55) concussion reporting in the NFL (10:35) Chris’ career path and concussion history (14:52) connecting with activists who haven’t themselves suffered a traumatic brain injury (17:42) SHAAKE - a new sign to identify concussions (20:53) Unions can help players advocate for safety policies (23:10) final thoughts and goodbye For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/…

منذ عام واحد 30:19

MP3•منزل الحلقة

Let us know what’s on your mind

In this week's Sport for Business Podcast we are chatting with Eimear O'Sullivan, the Corporate Affairs Director of Lidl Ireland.
The reason for kicking off the year here is the launch of Lidl's partnership for the year ahead with the Ladies Gaelic Football Association.
This is a sponsorship which has worked so well in so many ways and we explore the reasons why that might have been and continues to be the case.
We dive into the detail of fresh research into the importance of seeing the stars of the sport and getting to know them, and why sport is so important as part of the retailers marketing mix.
We finish as ever with a round of quick fire questions the answers to which include two Presidents, a very popular band from the 70's and the trauma of a B Final Penalty shoot out.

Find out more about what we do day in day out at Sportforbusiness.com
We publish a daily news bulletin and host regular live events on a wide range of sporting subjects

Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight.
Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.

106 حلقات

#Sports #Rob Hartnett #Business #Leadership #Business Of Sports #Sports Sponsorship #Sports Marketer

Sport for Business in Conversation with Eimear O'Sullivan of Lidl Ireland

Sport for Business

published منذ عام واحد

MP3•منزل الحلقة

Let us know what’s on your mind

Find out more about what we do day in day out at Sportforbusiness.com
We publish a daily news bulletin and host regular live events on a wide range of sporting subjects

106 حلقات

#Sports #Rob Hartnett #Business #Leadership #Business Of Sports #Sports Sponsorship #Sports Marketer

All episodes

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Sport for Business In Conversation with Lynne Cantwell 25:03

منذ 4 أيام25:03

25:03

Let us know what’s on your mind In this week's Sport for Business Podcast we are chatting with Lynne Cantwell, the newly appointed Head of Women's Strategy at the Irish Rugby Football Union. The conversation was recorded live at the Sport for Business Sporting Year Ahead 2025 with Teneo a few weeks back. Lynne is a legend of the game here with Grand Slams and World Cup appearances to her credit. She took that drive and leadership with her when she hung up her boots, Chairing the Sport Ireland Women in Sport Committee and working to develop the South African Women's Game before coming home for this new role. She has an intelligence and an empathy that I think shone through in this chat and ineed whenever you have the pleasure to meet her. We talk about the upcoming Guinness Six Nations, the Rugby World Cup in the autumn, the development of the game in Ireland and more. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

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Sport for Business - Paul Henderson of DMG Media in Conversation 47:47

منذ 11 يومًا47:47

47:47

Let us know what’s on your mind Welcome to the Sport for Business POdcast where this week we are chatting media, sponsorship and sport with Paul Henderson, the CEO of dmg media which is home to brands including the Irish Daily Mail, EVOKE, Extra.ie, Business Plus and more. We talk about the world of digital media and the attention span we need to compete for. About the new partnership between EVOKE and the Irish Women's Rugby team and about the value that media partnerships can bring to sport. We also riff on Liverpool's comeback in Istanbul, the power of sport as a child and the idea of JFK, Marilyn Monroe and Albert Einstein sitting down to lunch in Chapter One... Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

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Sport for Business - The League of Ireland in 2025 24:52

منذ 25 يومًا24:52

24:52

Let us know what’s on your mind In this week's episode of the show we bring you a three for one deal. League of Ireland Director Mark Scanlon, SSE Airtricity Head of Sponsorship Ashley Morrow and FAI Commercial Director Sean Kavanagh all dropped by at the launch of the 2025 League of Ireland and filled us in on some of the reasons why this promises to be a year of great excitement. We talk broadcast deals and sponsorship activations, the buzz surrounding the clubs after last season's climax and plenty more. The League campaign for the SSE Airtricity Man's Premier and First divisions gets under way on Valentine's Day and the Irish sporting public is falling in love with the domestic game. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

1
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منذ 5 weeks36:20

36:20

Let us know what’s on your mind In this week's Sport for Business Podcast we are chatting with David Courell, CEO of the FAI in a conversation that was recorded live at the Sport for Business Sporting Year Ahead 2025 with Teneo a few weeks back. We talk about every aspect of the role from selecting international managers to managing relationships with government, about the need for more facilities and the excitement of the League of Ireland going from strength to strength. Plenty of detail and plenty of hope for a bright future. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

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Sport for Business in Conversation with Gordon D'Arcy 40:02

منذ 6 weeks40:02

40:02

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1
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منذ 6 weeks19:43

19:43

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1
Sport for Business in Conversation with Eimear O'Sullivan of Lidl Ireland 30:19

منذ 8 weeks30:19

30:19

Let us know what’s on your mind In this week's Sport for Business Podcast we are chatting with Eimear O'Sullivan, the Corporate Affairs Director of Lidl Ireland. The reason for kicking off the year here is the launch of Lidl's partnership for the year ahead with the Ladies Gaelic Football Association. This is a sponsorship which has worked so well in so many ways and we explore the reasons why that might have been and continues to be the case. We dive into the detail of fresh research into the importance of seeing the stars of the sport and getting to know them, and why sport is so important as part of the retailers marketing mix. We finish as ever with a round of quick fire questions the answers to which include two Presidents, a very popular band from the 70's and the trauma of a B Final Penalty shoot out. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

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منذ 12 weeks57:21

57:21

Let us know what’s on your mind In this week's Sport for Business Podcast we are looking back on the summer of sport in Paris with the man who was at the heart of making it possible. Gavin Noble is responsible for Marketing and Communications at the Olympic Federation of Ireland but he is also the Chef de Mission for Team Ireland heading to Paris this year and already planning for LA in 2028. We find out what that entails, how he goes about ensuring every obstacle is reduced and every opportunity enhanced from the villages of the athletes to the Olympic Village itself, in terms of kit, transport and the small matter of buying in the best air conditioning. It is a master class in logistics told with humour and the appreciation of those who helped around him. We finish as ever with a round of quick fire questions which might help you to find a path to the top in your own chosen field. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

1
Sport for Business in Conversation with Matthew Dowling of Leinster Rugby 41:43

منذ 13 weeks41:43

41:43

Let us know what’s on your mind In the latest episode of the podcast we chat with Matthew Dowling, a year into his role as Chief Commercial Officer at Leinster Rugby and relishing the complexity and the excitement of it. On Croke Park "So obviously we didn't have full control over over pricing. We don't always, but we tried to and our ticketing team are so experienced that they were able to kind of say, listen, if we keep this to the right price, we reckon we can get there." On Sponsorship "The amount of our commercial revenue that comes from partnerships, sponsorships, and ticketing is so high that you need to make sure you get those right because they're your bread and butter, but you have to look at other things that will future proof the club and you have to look at other things that will drive the club forward." On Social Media "We've grown our social engagement significantly in terms of social media. So I think last year we did nearly 40 million video views and obviously a lot of those are the big moments that people would be familiar with, but we've gradually tried to bring more and more focus on the women's game and the school's game. We've got some interesting stuff coming up in that space soon." And plenty more as well including we finish off with our starters for ten, getting to know Matthew a little better. Join us next week when Team Ireland Chef de Mission from the Olympic Games in Paris will be our guest, until then have a great week and thanks for listening. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

1
Sport for Business in Conversation with Stephen King of KPMG 26:37

منذ 19 weeks26:37

26:37

Let us know what’s on your mind In today's 92nd episode of the Sport for Business podcast we are chatting with Stephen King about the announcement that KPMG is renewing it's partnership with the KPMG Women's Irish Open for another three years. They were a key element in bringing the tournament back onto the schedule after an abeyance of a decade and the success over the past three years is evidenced by this renewal. We talk about why it is important for a professional services company to be involved in sporting partnerships, the lessons that have been learned over the past three years, the new date on the calendar for the tournament from 2025 and plenty more. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

1
Sport for Business in Conversation with Kevin Kent of Laya Healthcare 26:27

منذ 20 weeks26:27

26:27

Let us know what’s on your mind We are back on the subject of sponsorship in today's 91st episode of the Sport for Business podcast. I'm delighted to be joined by Kevin Kent of Laya Healthcare to take about their new campaign - We are one Always which has the ambitious aim of using sport to combat loneliness. There are some great insights and research into the subject and we talk about bringing those to life, working with Leinster, Munster and Connacht Rugby and their players and plenty more. According to Chartable, we have risen to the Top 12 of home-produced Irish sports podcasts, which is humbling. Thanks for taking the time to listen. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

1
Sport for Business in Conversation with Minister of State Thomas Byrne, TD 54:09

منذ 21 weeks54:09

54:09

Let us know what’s on your mind For Episode 90 of the Sport for Business Podcast, we headed to the heart of Government. We had a wide-ranging conversation with Thomas Byrne TD, Minister of State for Sport, Physical Education, and an Gaeltacht. Recorded in his office within the labyrinthine corridors of Leinster House, nothing was off the table from his own entry into politics, getting to the matches of his children and his wife, the Government record on the funding of sport and its relationship with the sporting sector, especially the FAI and its new permanent CEO David Courell. As a lifetime fan of Drogheda United, there are exciting times ahead with a Sports Direct FAI Cup Final to look forward to and the small matter of an upcoming election. It is a peak behind the curtain of life in Government and the life of the Minister who is central to the funding and the future of sport in Ireland. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

1
Sport for Business in Conversation with Dr Fiona Chambers on the Future of Children and Sport 27:09

منذ 24 weeks27:09

27:09

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1
Sport for Business in Conversation with Paul Gillmon, Tournament Director of the Amgen Irish Open 18:30

منذ 26 weeks18:30

18:30

Let us know what’s on your mind In today's 88th episode of the Sport for Business Podcast, we focus on the Amgen Irish Open, which will take place at Royal County Down between September 12th and 15th. We are joined by the Tournament Director, Paul Gillmon, who invites us inside the ropes to look at what it takes to put on a major sporting tournament on the shore of the Irish Sea in Newcastle County Down. We chat about preparing the course, building the facilities for a crowd like few others on the Tour, and some of the stars that will be there to light up the weekend. Our Golf Series Coverage is in partnership with KPMG, sponsors of the Women’s Irish Open. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

1
Sport for Business In Conversation with Rhasidat Adeleke 7:00

منذ 28 weeks7:00

7:00

Let us know what’s on your mind It was only for a few minutes, but it was still great to spend time with Rhasidat Adeleke as she came down from the high of Paris 2024, with a whole new life as a full-time professional athlete laid out before her. We spoke about the impact of the Olympics, village life, how she handles being involved in commercial partnerships, and whether she is still using her Gold phone from the athlete 'goodie bag'. Find out more about what we do day in day out at Sportforbusiness.com We publish a daily news bulletin and host regular live events on a wide range of sporting subjects Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Ben Calveley, the CEO of the British and Irish Lions, Patrick Nelson CEO of the FAI and more leaders willing to give of their time and insight. Our upcoming live events on Sports Tourism in Limerick and plenty more are live on the Sport for Business website and we'd love to have you join us.…

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Sport for Business « » Sport for Business in Conversation with Eimear O'Sullivan of Lidl Ireland

Sport for Business in Conversation with Eimear O'Sullivan of Lidl Ireland

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Sport for Business in Conversation with Eimear O'Sullivan of Lidl Ireland