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1 #644: AI-augmented human recommendations for retail customers with Noah Zamansky, Stitch Fix 27:12
Episode 278 / Chris Love / Virgin Media O2 / Head of Marketing Performance & Econometrics
Manage episode 461393748 series 2440638
The secret to success in data driven marketing is relationships - according to Chris Love, Head of Marketing Performance & Econometrics at Virgin Media O2.
On the latest podcast episode, Chris explains why getting the marketing team out of its silo and knowing how to contribute to other teams' success, while letting them help yours with their insights, has stood him in good stead throughout his marketing career. He also shares his views on the importance of "sweating the small stuff" and why, ultimately, all we do is sales.
300 حلقات
Manage episode 461393748 series 2440638
The secret to success in data driven marketing is relationships - according to Chris Love, Head of Marketing Performance & Econometrics at Virgin Media O2.
On the latest podcast episode, Chris explains why getting the marketing team out of its silo and knowing how to contribute to other teams' success, while letting them help yours with their insights, has stood him in good stead throughout his marketing career. He also shares his views on the importance of "sweating the small stuff" and why, ultimately, all we do is sales.
300 حلقات
كل الحلقات
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1 Episode 288 / Tom Holmes / Haleon / Head of Marketing, Altogether Dental 26:21
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1 Episode 287 / Tom Fenwick-Smith / Three UK / Senior In House Creative 27:48
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1 Episode 286 / Irina Finerman / Creative Marketing Leader 22:52
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1 Episode 285 / Kirk Deis / Skydio / Senior Growth Marketing Manager 27:15
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1 Episode 284 / Liz Nash / Loop Earplugs / Manager, Global Social Media Strategy 26:49
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1 Episode 283 / Eric Melis / PepsiCo / Vice President - Global Brand Marketing Pepsi, 7UP, Mountain Dew and Mirinda 22:33
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1 Episode 282 / Nick Goodchild / PVH Corp. / Vice President, Global Transformation 25:37
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1 Episode 281 / Liam Branaghan / Uber / Performance Marketing Strategy Lead (Delivery, EMEA) 23:28
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1 Episode 280 / Tom Boxall / Naked Wines / Performance Marketing Manager 26:00
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1 Episode 279 / Caroline Cockell / Student Roost / Marketing Director 25:15
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1 Episode 278 / Chris Love / Virgin Media O2 / Head of Marketing Performance & Econometrics 26:24
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1 Episode 277 / Zahra Hemraj / Citizen Watch Canada / Director, Marketing & Data Integration 23:40
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1 Episode 276 / Boaz Sobrado / Capital.com / Director of Marketing Analytics 27:38
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1 Episode 275 / Priscila Lopez / Louis Vuitton / Digital & E-commerce Manager 18:49
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1 Episode 274 / Alejandra Ramirez Giles / BD / Marketing Manager LATAM - MMS Dispensing Hospital & Pharmacy Automation 21:26
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