Creating Multimedia Content at Scale with AI

ServiceNow TechBytes

In this episode, ServiceNow’s multimedia team—Dana Haines, Macy Douglas, and Bobby Brill—discuss the process of creating high-quality video content for the company’s documentation site and YouTube channel. They explain how they use AI-powered tools like Gemini, Writer, and Well Said Labs to streamline their workflows and maintain a consistent tone and style across their videos. The team also reveals their ambitious goal of producing over 400 pieces of video content this year, including tutorials, product demos, and procedure videos, to better support customers and enhance the overall user experience.

Guests - Dana Haines and Macy Douglas

Host - Bobby Brill

ServiceNow Training and Certification: http://www.servicenow.com/services/training-and-certification.html

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