Building Scalable, Self-Managed Websites That Drive Growth With Hal Zeitlin

Built to Convert

Hal Zeitlin is the Owner of Candid Leap, a Webflow enterprise-partner agency that builds custom Webflow sites for B2B SaaS and tech companies. He leads the company's focus on clean design systems and site migrations, empowering clients to own their marketing stack. He also co-owns Zeitlin's Delicatessen in Chicago, bringing a family business mindset to his work. Hal is active in the Webflow community and has been recognized as a Global Community Leader.

About the Episode

Building a website that scales with your business often feels like a battle between developers and marketers. Many teams get stuck in slow workflows, rigid systems, and developer dependency that stifles creativity. In this episode, Hal Zeitlin reveals how businesses can design scalable, self-managed websites that empower marketing teams to move faster without sacrificing quality or structure.

Host Tyler Lane sits down with Hal to explore how Webflow and low-code tools are transforming modern development, why transparency and stakeholder alignment are key to successful site launches, and how AI-driven optimization is shaping the next generation of web experiences.