Ep 6: Expansive Marketing: From Ecstatic States to Practical Strategies with MIRJAM VAN VLIET

The Business of Expansion with Hale Schneider

Today’s episode is with Mirjam Van Vliet about approaching marketing through an authentic and improvisational lens. Mirjam works with visionary founders, CEOs, and owners to bring their deeper calling to life through marketing that is experimental and mindful, rather than formulaic or sleazy.

We discuss how Mirjam uses practices like singing to enter expanded states of consciousness and how this informs her marketing strategy. She introduces the concept of the 'marketing spell,' shares thoughts on marketing without social media, and touches upon the commodification of personal stories.

Mirjam also explains frameworks she uses with clients to align their marketing with their true calling. The episode invites listeners to view marketing as a human-to-human connection and provides practical tools and insights for a more conscious approach to marketing.

note: Airlock concept shared courtesey of Trish Blain of Nonordinary.com

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