Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Why does God allow the storms? We lived through Hurricane Irma in South Florida. Here are the lessons we have learned and why it is in line with what we believe. We look at the script in scripture and text in context of Mark 4. How does Jesus respond to the storms in his life?
We're looking at the "Script in Scripture" of the bible and the incredible, messy, story of Joseph. We start when Joseph is a child and the drama and conflict with his brothers. "God specializes in messy people. He's not looking for perfect people, he can perfect." Pastor Jerrod Cring of Renaissance Fellowship in Sunrise, Florida breaks down the Script in Scripture of Genesis 37 as he begins this series on one of the most famous stories in the Bible.…
The quickest way to kill a relationship is to stop communication. If you want a relationship, you have to communicate. Pastor Jerrod Cring of Renaissance Fellowship in Sunrise, Florida continues his series on the Lord's Prayer - Abba. "Lead us not into temptation" (Matthew 6). He uncovers the "script in scripture" of this passage and shows us Jesus's answer to a relationship with Jesus and how to pray.…
Do you struggle with worry or regret? Jesus had a life hack for that. Pastor Jerrod Cring of Renaissance Fellowship in Sunrise, Florida continues his series on the Lord's Prayer - Abba. "Give us this day our daily bread" (Matthew 6). He uncovers the "script in scripture" of this passage and shows us Jesus's answer to unforgiveness, worry and regret.…
Have you ever been terrified to pray in public? Why do we do this? Pastor Jerrod Cring of Renaissance Fellowship in Sunrise Florida uncovers the "script in scripture" of the Lord's Prayer. Jesus tells us how to pray, why to pray. We discover what prayer is and what it is not. Also, at the end, he reveals what that "God sized hole" really is. What are you "plugging" into?…
How to deal with hassle. Pastor Jerrod Cring of Renaissance Fellowship in Sunrise, Florida continues to find the script in scripture of Matthew 17:27 to uncover how Jesus taught his disciples to address the little hassles in life. How to not go back to the old ways and patterns of the person you used to be. Find out how to get yourself unstuck and the simple instructions to use to find your way.…
How to deal with hassle. The little things that make you lose your joy. Pastor Jerrod Cring of Renaissance Fellowship in Sunrise, Florida reveals the script in scripture of Matthew 17:24. How did Jesus teach his disciples to deal with hassle? How can we learn from it?
Pastor Jerrod Cring of Renaissance Fellowship in Sunrise, Florida continues the series on Restoration. This special Mother's Day service covers what happens when God begins to restore us. Pastor Jerrod breaks down the script in scripture of the bible of the woman with the issue of blood. "When God begins to restore us, he starts with our heart, the inside. He doesn't focus on our actions, be focuses on our heart." To be restored, you must start with the whole truth. Listen in to find out how and why that works.…
The issue of getting into other people's dirty laundry. The third part of the series of our core. Renaissance - You don't have to be trapped in your genetics. Reformation - If you change your heart, then you can change your actions. Revelation - What does God revel to us once you are reborn? Follow us as we find the script in scripture of John 8 - the story of the woman caught in adultery.…
Renaissance. Can people really change? We explain who we are using the 5 R's of Renaissance. Why we believe the world can be different and why change can happen. (John 3:1)
Pastor Jerrod Cring of Renaissance Fellowship finishes the final installment of the Finale Series... the last seven days of Jesus' life. He finds the script in scripture of the resurrection. He discovers a little known character of the events of Jesus' death, and his two favorite words of the New Testament. l He covers the similarities of the stories of Peter and Judas and the power of sticking around to be forgiven.…
As we study the crucifixion, we must remind ourselves that the disciples.had zero expectation of the resurrection. To them, the cross was the violent, unexpected end of the life and time of Jesus of Nazareth. How did Jesus handle himself these last hour? How did he interact with the people and what can we learn from Simon the Cyrene about the burdens we carry in life. All these questions and more are answered in this engaging and thought provoking message by Jerrod Cring (Luke 23:26 NASB)…
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.