))
Airline credit cards: the high-flying loyalty game
Manage episode 428020302 series 3461234
المحتوى المقدم من Quartz Media. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Quartz Media أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
From Dubai to Dublin to Dallas and back, air carriers are cashing in on a big business: credit cards.
In fact, analysts note that growth in the sector “significantly outpaces the overall credit card industry.” One carrier alone can profit billions from its cards in a calendar year and, in tandem, build loyalty by tying them up in frequent flier programs.
Why did airlines build out a business line through these little scraps of plastic?
What’s the history of these co-branded cards?
How did credit rewards come to make sky-high profits?
Fasten your seatbelts and put away your tray tables as the fourth episode of season 8 takes off, with a co-pilot who’s made a business of this business: The Points Guy himself.
75 حلقات
مشاركة
