Preparing your Wedding Business for the future

Wedding Pros who are ready to grow - with Becca Pountney

Today I am sharing my top tips for preparing your wedding business for the future. There will likely come a time when you need to outsource your tasks or grow a team, so today I am sharing my top tips to ensure your wedding business or venue is ready to take that leap.

In today's episode I mention:

The Wedding Pro Business Builder course

The Wedding Pro Agency

Scribe plugin

Enji

Step 1: Brand Guide (00:00:57) Creating a comprehensive brand guide including logo, color codes, fonts, and brand voice.

Step 2: Templates (00:06:34) Using templates for social media graphics and ensuring they are easily accessible in Canva.

Step 3: Password Manager (00:09:07) Implementing a password manager, such as LastPass, for secure and efficient sharing of login details.

Step 4: Organizing Image Files (00:12:45) Organizing image files in a cloud-based system with a structured folder hierarchy and including relevant details for each image.

Organizing Image Files (00:17:52) Becca emphasizes the importance of organizing image files into a cloud-based system and subfolders for efficient outsourcing.

Clear Processes (00:18:55) Becca discusses the necessity of documenting regular tasks using a tool called Scribe, simplifying the outsourcing process.

Clear Plan and Objectives (00:19:44) The importance of having clear objectives and a marketing calendar for effective outsourcing is highlighted.

Marketing Calendar (00:22:22) Becca stresses the need for a marketing calendar to facilitate targeted and effective content creation for outsourcing.

Key Performance Indicators (00:26:43) Understanding and tracking key performance indicators (KPIs) is essential for monitoring the effectiveness of outsourcing tasks.

Recap of Eight Steps (00:31:13) Becca summarizes the eight essential steps for preparing a business for outsourcing tasks, emphasizing the importance of taking it one step at a time.