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31. Why marketing is critical to enrolling the class with Mary Beth Marks, University of the Pacific
Manage episode 359788876 series 3290896
المحتوى المقدم من StudentBridge. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة StudentBridge أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In this episode, you’ll hear from Mary Beth Marks who is the Executive Director of Enrollment Marketing at University of the Pacific, a private university in Northern California.
You'll hear her discuss:
- the importance of marketing to enrollment
- how they're using paid TikTok ads to build brand awareness
- what she thinks about using mail and email to meet enrollment goals
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