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Why we love being Middlescents: Grace Creative LA’s Susan Lee Colby
Manage episode 403857348 series 2951903
المحتوى المقدم من Debra Hotaling. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Debra Hotaling أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
We’re a spicy group, says Grace Creative LA founder Susan Lee Colby, “teenagers with money.” She says it with love—because she’s one of us and, as the founder of Grace Creative LA, she sees our potential. Susan points out Americans age 50 and up contribute so much to the U.S. economy that if we were counted as our own country, we’d constitute the world’s third-largest economy. Listen to this terrific conversation with Susan about how she and her team are shaking up marketing to the midlife+ consumer--otherwise known as middlescence--why Twiggy rocks and how fashion is making 45+ the New Hot Thing.
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