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#205 Dr. Simon Starkey - Pricing Touches Everything in Veterinary Medicine
Manage episode 378437130 series 2938643
المحتوى المقدم من Isaiah Douglass. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Isaiah Douglass أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
On this episode, I am joined by Simon Starkey BVSc, PhD, MBA -Simon joined me on episode #28 in 2020. He’s passionate about bringing data-driven decisions into veterinary medicine. He’s since our last episode started, Marquis Practice Solutions where he strives to improve private practice pricing strategies purposefully.
- What’s purpose-driven profit maximization?
- Top line is vanity - bottom line is sanity
- His post "Whether you're using cost-plus pricing or have built your prices largely based off benchmarks and/or mystery shopping, you've almost certainly encouraged at least some inefficiencies and are unknowingly penalizing lean methods."
- His YouTube video leveraging Google Trends and the veterinary industry.
- When a service offering should be eliminated, even if it’s a higher revenue-producing offering. How should an owner review and determine that?
- Mark-ups on pharma - how does one determine this?
- How should veterinary practice owners think about a recession or potential recession?
- And so much more!
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