Episode 81: Jose Cuervo Especial Gold

Liquor and Liqueur Connoisseur

Episode 81 features Jose Cuervo Especial, also known as Cuervo Gold, which is bottled in 750ml at 40% ABV, or 80 proof, and it retails for about $20.

Enjoy this episode with some Jose Cuervo Especial Gold in a Margarita or other tequila cocktail.

Cuervo's official website: https://cuervo.com/

Brief Historical Timeline:

• 1758 - Jose Antonio de Cuervo y Valdes was given a land grant by King Fernand VI to plant agave in Mexico
• 1795 - Jose Maria Guadalupe de Cuervo y Montana receives a license from King Carlos IV to produce tequila commercially, launching the tequila industry
• 1812 - La Rojeña, the distillery, is founded
• 1852 - The first Cuervo tequila makes its way to California
• 1880 - Cuervo wins a gold medal, and becomes the first tequila to be individually bottled
• 1900 - The brand "Jose Cuervo" is created
• 1945 - Jose Cuervo runs ads promoting the Margarita cocktail, featuring Cuervo
• 1970s - Tequila gains a designation of origin from Mexico, and the Rolling Stones drink a lot of Cuervo in Tequila Sunrise cocktails
• 1989 - The family sells 49% of the company to a predecessor of Diageo
• 2017 - Jose Cuervo becomes publicly traded on the Mexican stock market through an IPO of the parent company Becle SA de CV

Key Cocktails:

Try a Margarita, or do a shot, or go back to the disco era and try this:

Tequila Sunrise

1.5 oz. Jose Cuervo Especial Gold

3 oz. Orange Juice

.5 oz. Grenadine

Pour over ice, garnish with a cherry and orange slice.

References:

Wikipedia Article on Jose Cuervo

Vinepair's 13 Things You Should Know About Jose Cuervo

Factory Tour Video on YouTube

Global Sales Figures

2011 Bottle Update

2018 Bottle Update

Contact Information:

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