#44 How To Succeed As A GP and LP with Kelly Lannone

REI Marketing Secrets

In this episode, Kelly shares her background in real estate and how she got started, including her transition from a senior leader at the Walt Disney Company to real estate investing. She explains why she chose multifamily real estate over other asset classes and the importance of relatability and long-term leases. Kelly also discusses the importance of vetting sponsors and operators, including communication, red flags, and background checks. She emphasizes the need for open and regular communication with investors and advises new investors to start small and gain experience.
In this episode, we'll cover:

• Start small and gain experience in real estate investing.
• Vet sponsors and operators carefully, looking for good communication and red flags.
• Open and regular communication with investors is crucial.
• Consider the relatability and long-term leases of multifamily properties.
• Background checks on sponsors and operators can provide valuable information.
• Investors should ask questions and have conversations with sponsors before investing.
• Minimum investment amounts can sometimes be negotiable.
• Investors should start now and start small, even if they don't meet the minimum investment amount.

Click here for the show notes from today’s episode: podcastingyou.com/kelly-lannone