E55 Basic Marketing for Real Estate Agents and Brokers with Louda Peña

Realtor180 with San Francisco Realtor Shawn Kunkler of the Homeward Associates team

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In this episode, join Shawn Kunkler, founder of the Homeward Associates Real Estate Team in San Francisco, as he engages in a captivating conversation with Louda Peña about marketing essential for Real Estate Agents and Brokers. This insightful discussion is tailored for real estate professionals, whether you're a seasoned agent or just starting your journey.
Discover the value-packed insights that can transform your real estate marketing game. Shawn and Louda dive into effective strategies, share tips on lead generation, discuss the latest marketing trends, and offer business tips for real estate success. Whether you're a new agent, seeking training, or looking to elevate your career, this episode has you covered.
Learn from Louda as she discusses the importance of impressions in marketing. She delves into the concept of tracking online impressions versus traditional billboard impressions. Louda emphasizes the crucial role of building a distinguishable brand, citing examples like Nike and Disney, who have successfully established trust with their audiences over time. She highlights the power of a strong brand by illustrating a personal experience with a battery charger ad from Anchor, showcasing how immediate and effective brand building leads to quick purchasing decisions. Additionally, Louda touches on promotional elements, using the example of a sign on an elephant in the video as a form of promotion. Explore the dynamics of marketing and brand strategies in this insightful discussion.
Delve into Louda's insights on leveraging social media effectively as a real estate agent, navigating the competitive real estate market, and mastering the essentials of lead generation. Don't overlook this invaluable coaching session, filled with practical advice tailored for real estate agents in 2024.
Tune in now and boost your real estate business with the latest marketing trends and expert insights!
About the Podcast:
Realtor180 is a weekly show dedicated to connecting you to top-performing agents nationwide to learn their insider secrets for succeeding on a massive scale. Each week we discover fresh marketing ideas, business strategies, and doses of inspiration to grow your business to the next level. More importantly, we will hear firsthand from industry experts about the pitfalls to avoid making along the way.
Hit that subscribe button now, grab a notebook, and learn that one thing that will help you turn your business around 180 degrees.
Watch the full episode on: https://www.youtube.com/@realtor180/videos
Connect with Us:
Follow us on Instagram @shawn__kunkler
For inquiries and collaborations, contact us at [e-mail]
Your host Shawn Kunkler is a licensed Realtor® in California DRE 01991440 and the founder of the Homeward Associates at COMPASS. https://www.homewardassociates.com