Innovative Approaches in MedTech Investment with Gavin Leonard

Raise Your Visibility Online

Player FM - Internet Radio Done Right

24 subscribers

تمت الإضافة منذ قبل seven عام

المحتوى المقدم من Louise Brogan. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Louise Brogan أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

This Is Woman's Work with Nicole Kalil

1
QUALIFIED: How Competency Checking and Race Collide at Work with Shari Dunn | 284 33:58

منذ 12 يومًا33:58

التشغيل لاحقا

قوائم

إعجاب

احب

33:58

In this episode, we delve into the concept of being "qualified" in the workplace, examining who gets labeled as such, who doesn't, and the underlying reasons. We explore "competency checking"—the practice of scrutinizing individuals' abilities—and how it disproportionately affects underrepresented groups, often going unnoticed or unchallenged. Our discussion aims to redefine qualifications in a fair, equitable, and actionable manner. Our guest, Shari Dunn , is an accomplished journalist, former attorney, news anchor, CEO, university professor, and sought-after speaker. She has been recognized as Executive of the Year and a Woman of Influence, with her work appearing in Fortune Magazine, The Wall Street Journal, Ad Age, and more. Her new book, Qualified: How Competency Checking and Race Collide at Work , unpacks what it truly means to be deserving and capable—and why systemic barriers, not personal deficits, are often the real problem. Her insights challenge the narratives that hold so many of us back and offer practical solutions for building a more equitable future. Together, we can build workplaces and communities that don’t just reflect the world we live in, but the one we want to create. A world where being qualified is about recognizing the talent and potential that’s been overlooked for far too long. It’s not just about getting a seat at the table—it’s about building an entirely new table, one designed with space for all of us. Connect with Our Guest Shari Dunn Website& Book - Qualified: https://thesharidunn.com LI: https://www.linkedin.com/today/author/sharidunn TikTok: https://www.tiktok.com/@thesharidunn Related Podcast Episodes: How To Build Emotionally Mature Leaders with Dr. Christie Smith | 272 Holding It Together: Women As America's Safety Net with Jessica Calarco | 215 How To Defy Expectations with Dr. Sunita Sah | 271 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

منذ عام واحد 28:34

MP3•منزل الحلقة

Innovative Approaches in MedTech Investment with Gavin Leonard

In this LinkedIn Live session, host Louise Brogan speaks with Gavin Leonard, a MedTech entrepreneur from China.

Gavin shares his journey from starting a PhD to establishing businesses in China, eventually moving into the medical device investment space.

The discussion covers the formation of MedTech Syndicate, a group of clinicians who invest in medical devices based on real clinical needs.

Gavin also discusses his business strategies, including creative networking at conferences and using video for targeted outreach.

Louise also provides insights into how LinkedIn has been instrumental in building Gavin's professional network.

00:00 Introduction and Election Talk

00:48 Gavin's Journey to China and MedTech Syndicates

03:01 Connecting Clinicians and Investors

06:02 The Power of LinkedIn

14:02 Networking at Conferences

20:12 Embracing Video and StreamYard

28:09 Conclusion and Final Thoughts

Check out StreamYard https://streamyard.com/pal/c/5397848091262976

For Content Marketing on LInkedIn, visit https://louisebrogan.com/content-marketing/

206 حلقات

#Careers #Business #Marketing #Entrepreneur #Socialmedia #Startyourownbusiness #Womenentrepreneurs #Louise Brogan #Linkedinprofiles #Linkedintraining #Inspiring #LinkedIn #WAHMs

Innovative Approaches in MedTech Investment with Gavin Leonard

Raise Your Visibility Online

24 subscribers

published منذ عام واحد

MP3•منزل الحلقة

Innovative Approaches in MedTech Investment with Gavin Leonard

In this LinkedIn Live session, host Louise Brogan speaks with Gavin Leonard, a MedTech entrepreneur from China.

Gavin shares his journey from starting a PhD to establishing businesses in China, eventually moving into the medical device investment space.

The discussion covers the formation of MedTech Syndicate, a group of clinicians who invest in medical devices based on real clinical needs.

Gavin also discusses his business strategies, including creative networking at conferences and using video for targeted outreach.

Louise also provides insights into how LinkedIn has been instrumental in building Gavin's professional network.

00:00 Introduction and Election Talk

00:48 Gavin's Journey to China and MedTech Syndicates

03:01 Connecting Clinicians and Investors

06:02 The Power of LinkedIn

14:02 Networking at Conferences

20:12 Embracing Video and StreamYard

28:09 Conclusion and Final Thoughts

Check out StreamYard https://streamyard.com/pal/c/5397848091262976

For Content Marketing on LInkedIn, visit https://louisebrogan.com/content-marketing/

206 حلقات

#Careers #Business #Marketing #Entrepreneur #Socialmedia #Startyourownbusiness #Womenentrepreneurs #Louise Brogan #Linkedinprofiles #Linkedintraining #Inspiring #LinkedIn #WAHMs

كل الحلقات

1
Are These LinkedIn Profile Mistakes Costing You Business? 6:56

منذ 27 يومًا6:56

6:56

In this episode, LinkedIn expert and CEO Louise Brogan shares the most common LinkedIn profile mistakes that could be costing you business. She breaks down five key areas where professionals go wrong and offers actionable tips to fix them. 🔹 Are you making these mistakes? 🔹 Is your LinkedIn profile working for or against you? 🔹 Want to attract more clients and leads on LinkedIn? Louise also invites listeners to her upcoming LinkedIn Profile Optimization Workshop for an even deeper dive into making your profile stand out. Episode Breakdown: ⏳ 00:00 – Introduction to Raise Your Visibility Online ❌ 00:45 – The most common LinkedIn profile mistakes ⚡ 01:53 – Mistake #1: Weak or Boring Headline 📖 02:39 – Mistake #2: Missing or Bland About Section 📸 03:28 – Mistake #3: Unprofessional Profile Photo 🎯 04:01 – Mistake #4: No Call to Action 🚀 04:38 – Mistake #5: Missing Featured Section 🔄 05:19 – Recap & How to Fix Your Profile 📢 06:32 – Sign-off & Workshop Invitation Links & Resources: ✅ Join Louise’s LinkedIn Profile Optimization Workshop – https://www.louisebrogan.com/profileworkshop ✅ Follow Louise on LinkedIn – https://www.linkedin.com/in/louisebrogan ✅ Subscribe to the Podcast for More LinkedIn Tips…

1
What's in the book? 9:34

منذ 5 weeks9:34

9:34

Raise Your Visibility Online: Leveraging LinkedIn for Business Success Join LinkedIn expert and CEO Louise Brogan in this episode of Raise Your Visibility Online, as she introduces her new book, 'Raise Your Visibility on LinkedIn.' The episode celebrates the book's launch, currently on a promotional sale, and provides a chapter-wise walkthrough covering topics like using LinkedIn for business, effective posting, network building, and creating engaging content. Louise also invites listeners to join a free webinar on using video to boost LinkedIn visibility and encourages everyone to engage actively on LinkedIn. 00:00 Introduction to Raise Your Visibility Online 00:39 Exciting Book Launch Announcement 02:44 Overview of the Book's Content 07:01 Upcoming Events and Webinars 08:37 Reflections and Future Plans UK Version https://amzn.eu/d/dLYeSiq Free Training on 13th February: https://www.louisebrogan.com/resources…

1
Maximizing Your Online Presence: Podcasting, LinkedIn, and Audio Production with Izzy Russell 40:11

منذ 6 weeks40:11

40:11

Episode Summary: In this episode of Raise Your Visibility Online , host Louise Brogan chats with Izzy Russell, CEO of Music Radio Creative. They delve into the intricacies of leveraging podcasting and LinkedIn to enhance online visibility. Izzy shares insights on the importance of good audio quality in podcasts, the role of AI voices in the audio industry, and practical strategies for targeting diverse client segments. Tune in for actionable advice, industry trends, and valuable knowledge on elevating your online presence through effective audio and video content. Episode Timestamps: 00:00 Introduction to Raise Your Visibility Online 00:37 Meet Izzy Russell: CEO of Music Radio Creative 02:22 Diverse Clientele and Services 06:23 The Impact of AI on the Voiceover Industry 12:15 The Power of Podcasting for Business Visibility 19:34 Navigating Podcast Advertising and YouTube Integration 21:41 Balancing Ads and Content in Your Podcast 22:34 The Pitfalls of Self-Sponsorship 23:51 Creating High-Quality Video Podcasts 25:02 The Importance of Microphone Technique 26:51 Why You Should Wear Earphones 33:01 The Critical Role of Sound Quality 35:01 Upcoming Speaking Engagements 36:51 Networking and Events 38:35 Conclusion and Final Thoughts Guest Spotlight: Izzy Russell Izzy Russell is the CEO of Music Radio Creative and a podcasting and audio production expert with years of experience helping business owners and entrepreneurs create high-quality podcasts. She specializes in audio editing, production, and content strategy, ensuring her clients' podcasts stand out in a crowded market. Izzy is passionate about helping people use audio to amplify their voices and connect with their ideal audience. Resources & Links: Connect with Izzy Russell on LinkedIn: https://www.linkedin.com/in/izabelarussell/ Learn more about Music Radio Creative: https://musicradiocreative.com/ Follow Raise Your Visibility Online for more insights Connect with Louise Brogan: LinkedIn: https://www.linkedin.com/in/louisebrogan/ Website: https://www.louisebrogan.com YouTube: https://www.youtube.com/@raiseyourvisibilityonline Enjoyed the Episode? If you loved this episode, please leave a review on your favourite podcast player, share it with your network, and tag us on LinkedIn. Your support helps us continue to bring valuable content to help you raise your visibility online! Tune in next time for more expert insights on growing your online presence!…

1
How much to pay for podcast help - Listeners Questions 15:29

منذ 7 weeks15:29

15:29

Show Notes for Podcast Episode: Raise Your Visibility Online – Answering Your Questions in 2025 Episode Summary: Welcome to a brand-new year of Raise Your Visibility Online ! This week, Louise Brogan, LinkedIn expert, CEO, and YouTuber, shares her plans for the podcast in 2025. Louise invites listeners to submit their burning questions about LinkedIn, video marketing, podcasting, and online visibility. She kicks off the Q&A format by addressing questions from Clare Morris of consciousentrepreneurs.org.uk , diving into podcast production, costs, and resources. If you're curious about podcasting on a budget or seeking actionable tips to elevate your business through online visibility, this episode is for you! Key Topics Discussed: Podcasting on a Budget: Louise shares how she started her podcast without a producer and leveraged affordable tools. Recommendations for essential equipment, including good-quality microphones. Editing tips using Zoom and Descript for DIY podcast production. Podcast Funding and Sponsorships: Insights into why Louise hasn’t sought podcast funding or sponsorships. Tips for evaluating return on investment (ROI) for podcasting efforts. How to approach free resources like YouTube for learning podcast production. The Evolution of Raise Your Visibility Online: The podcast’s journey since 2017: From The Social Bee Podcast to LinkedIn with Louise and now Raise Your Visibility Online . Challenges with LinkedIn’s trademark policies and the rebranding journey. How podcasting fits into Louise’s overall content strategy. Workshop Announcement: Details about Louise’s upcoming live workshop, How to Use YouTube for Small Businesses , on Wednesday, January 29th, 2025. Key topics: Setting up a YouTube channel, creating content, avoiding mistakes, and generating leads. How to register: Visit louisebrogan.com/youtube-workshop . Key Takeaways: You don’t need to spend a fortune to start a podcast. Affordable tools like Zoom and Descript can make production accessible for small business owners. High-quality sound is essential for podcast success—invest in a good microphone. Evaluate the ROI of your podcast before committing to significant expenses. Consider whether your podcast is directly driving leads or building your brand visibility. Links and Resources Mentioned: Submit your podcast questions: louisebrogan.com/podquestions Register for the YouTube workshop: louisebrogan.com/youtube-workshop Podcast hosting platform: Libsyn AI editing tool: Descript Podcast intro creator: Music Radio Creative Clare Morris: consciousentrepreneurs.org.uk Follow Louise: Website: louisebrogan.com LinkedIn: linkedin.com/in/louisebrogan YouTube: Raise Your Visibility Online Call to Action: Have a question about LinkedIn, video marketing, or podcasting? Submit it at louisebrogan.com/podquestions to get featured on an upcoming episode! Don’t miss the YouTube workshop on January 29th—register today at louisebrogan.com/youtube-workshop .…

1
Innovative Approaches in MedTech Investment with Gavin Leonard 28:34

منذ 8 weeks28:34

28:34

Innovative Approaches in MedTech Investment with Gavin Leonard In this LinkedIn Live session, host Louise Brogan speaks with Gavin Leonard, a MedTech entrepreneur from China. Gavin shares his journey from starting a PhD to establishing businesses in China, eventually moving into the medical device investment space. The discussion covers the formation of MedTech Syndicate, a group of clinicians who invest in medical devices based on real clinical needs. Gavin also discusses his business strategies, including creative networking at conferences and using video for targeted outreach. Louise also provides insights into how LinkedIn has been instrumental in building Gavin's professional network. 00:00 Introduction and Election Talk 00:48 Gavin's Journey to China and MedTech Syndicates 03:01 Connecting Clinicians and Investors 06:02 The Power of LinkedIn 14:02 Networking at Conferences 20:12 Embracing Video and StreamYard 28:09 Conclusion and Final Thoughts Check out StreamYard https://streamyard.com/pal/c/5397848091262976 For Content Marketing on LInkedIn, visit https://louisebrogan.com/content-marketing/…

1
Reset Your LinkedIn Strategy for 2025 18:17

منذ 13 weeks18:17

18:17

As we approach the end of the year, it’s the perfect time to reflect on your LinkedIn strategy and set yourself up for success in 2025. In this episode of Raise Your Visibility Online , Louise Brogan shares her top tips for resetting your LinkedIn approach, optimizing your profile, and leveraging video to build your B2B presence. Whether you're starting fresh or refining your current strategy, Louise has actionable advice to help you make LinkedIn work for your business. What You’ll Learn in This Episode: Reflecting on 2024: Evaluate what worked and what didn’t in your LinkedIn strategy this year. Starting Fresh on LinkedIn: Tips for optimizing your profile to clearly communicate your expertise. How to plan and create engaging content tailored to your audience. The Power of Video on LinkedIn: Why video is essential for LinkedIn success in 2025. How Louise’s Video Visibility Packages can help you create professional, impactful video content. The value of webinars and live streams for B2B engagement. Staying Consistent: The importance of accountability to keep your LinkedIn efforts on track. Insights into Louise’s upcoming 6-week cohort program for training and accountability. Measuring Success: How to track the right LinkedIn analytics to ensure your content resonates with the right audience. Resources & Links Mentioned: Video Visibility Package – Work with Louise to create 12 polished LinkedIn videos with captions, posts, and more. LinkedIn Monthly Retainer Package – A six-month program for ongoing content creation and strategy. 10-Day LinkedIn Challenge – Short videos to help you optimize your LinkedIn profile. Louise Brogan on YouTube – Free training and tips on LinkedIn profiles, content, and more. Connect with Louise: Website: louisebrogan.com LinkedIn: linkedin.com/in/louisebrogan YouTube: Raise Your Visibility Online Join the Conversation: What are your LinkedIn goals for 2025? Share your thoughts with Louise on LinkedIn or leave a comment on YouTube.…

1
Visibility Creates Opportunities: How Consistency Leads to Success on LinkedIn 12:17

منذ 14 weeks12:17

12:17

Visibility Creates Opportunities: How Consistency Leads to Success on LinkedIn Show Notes 🎙 Episode Summary In this episode of Raise Your Visibility Online , we dive into a simple yet powerful concept: visibility creates opportunities. If you’ve ever wondered how to stand out on LinkedIn without feeling overwhelmed, this is the episode for you. Learn why showing up consistently is the key to attracting the right people and building meaningful connections. What You’ll Learn in This Episode: Why visibility is the foundation of professional success on LinkedIn. The importance of showing up consistently (and how to make it easier!). Practical tips to stay top of mind without spending hours online. Key Quote: "Show up consistently, and the right people will find you." Action Steps: Identify one area of LinkedIn to focus on this week—whether it’s your profile, content, or connecting with others. Commit to showing up 3–5 times this week and track your engagement. Share your wins with us! Tag me on LinkedIn and let me know how you’re growing your visibility. 🎧 Listen now and start taking small steps to raise your visibility online! Don’t forget to subscribe, leave a review, and share this episode with a friend who needs a little LinkedIn inspiration. www.louisebrogan.com/waitlist to be first to hear when the book is live…

1
Create the right product, and people will buy it - the rollercoaster of entrepreneurship with Raina Willick 35:46

منذ 15 weeks35:46

35:46

Raising Your Online Visibility: Insights from Life Coach Raina Willick In this episode of 'Raise Your Visibility Online,' I invite Raina Willick, a life coach for self-employed individuals, to share her journey and insights. Raina, based in the French countryside, discusses how she helps small business owners align their work and life, and her move to France under the entrepreneur professions liberal visa. She also delves into her successful YouTube channel 'Baguette Bound,' which offers guidance on moving to France and has quickly grown to over 11,600 subscribers in a year. The episode covers effective networking, the power of niche content, and the value of finding a platform you're comfortable with for online visibility. Louise and Raina also discuss the benefits of initiatives like 'Waffles and Work,' a virtual co-working space Raina created, and strategies for expanding one's professional reach. 00:00 Introduction to Raise Your Visibility Online 02:02 Meet Raina: Life Coach and Entrepreneur 03:12 Living the French Lifestyle 04:38 The Baguette Vending Machine Phenomenon 07:22 Balancing Work and Life as an Entrepreneur 11:46 Speaking at FinCon: A Visibility Success Story 18:18 Waffles and Work: The Beginning 19:57 Creating a Virtual Coworking Space 22:04 Networking and Business Growth 24:40 Introducing Baguette Bound 25:17 YouTube Success and Monetization 33:00 Tips for Raising Your Online Profile 34:31 Conclusion and Final Thoughts…

1
How to use Descript to Edit Your VIdeos - step by step 13:38

منذ 16 weeks13:38

13:38

In this week's solo episode, I talk you through how to use Descript as a video editing tool. You can also read our full blog on this here, with screenshots of each step: https://louisebrogan.com/how-to-use-descript-for-video-editing/ To get your free trial of Descript, visit https://louisebrogan.com/descript IF you would prefer someone else to do all the faffing about, book a call to see if we are the right fit for you - www.louisebrogan.com/inquiry…

1
Leveraging LinkedIn and Video for Author Success with Sarah Russo 33:31

منذ 17 weeks33:31

33:31

In this episode of 'Raise Your Visibility Online,' Louise Brogan, a LinkedIn expert and CEO, is joined by Sarah Russo from Page One Media. We discuss the importance of online presence for authors, especially in academic and expert fields, and the various strategies used to promote books. The conversation covers different social media platforms, the difficulties of getting on camera, the benefits of newsletters, and practical insights on building and maintaining visibility online. Sarah shares her vast experience in publishing and PR, including her time at prestigious publishing houses, and provides actionable tips for authors looking to leverage online tools to grow their audience and sales. 00:00 Introduction to Raise Your Visibility Online 00:43 Meet Sarah Russo of Page One Media 02:54 The Importance of Online Presence for Authors 04:00 Leveraging Social Media Platforms for Book Promotion 08:32 Sarah Russo's Publishing Background 16:23 The Value of Newsletters and Email Lists 22:49 Challenges and Benefits of Video Content 31:48 Final Thoughts and Where to Find More Content www.pageonemedia.com Get on the waitlist for my upcoming book - www.louisebrogan.com/waitlist Visit YouTube for all the free LinkedIn training at www.youtube.com/@raiseyourvisibilityonline…

1
Mastering Analytics for Business Success with Amanda Webb 35:10

منذ 18 weeks35:10

35:10

In this episode of Raise Your Visibility Online , Louise Brogan chats with longtime friend and analytics expert Amanda Webb. Amanda shares her journey from aspiring film director to a business owner helping companies make smarter marketing decisions through analytics. Key Takeaways: Amanda’s Journey: Starting in the film industry, Amanda realized her path wasn’t leading to her dream of becoming a director. This led her to explore other avenues, eventually launching her own business in analytics. The Shift to Analytics: After years of dabbling in various marketing niches, Amanda found her true calling in analytics, where she now helps clients interpret their data for strategic growth. What Amanda’s Business Offers: Amanda's business is primarily focused on analytics setup, training, and consulting, with a special emphasis on Google Analytics. Going Live and Niche Content Creation: Amanda shares her experience creating live video content for her audience. She discusses her well-known show, Digital Coffee , now evolved into That Analytics Show , where she provides monthly deep dives into key analytics insights. The Value of Niche Focus: Louise and Amanda dive into the benefits of finding your niche. Amanda explains how becoming “the analytics person” has strengthened her brand and allowed her to be the go-to resource for analytics among small businesses. Visibility and Networking: Amanda shares stories of visibility, from her work with Enterprise Nation to her recent speaking engagements with Google. Louise highlights the importance of showing up at events and using them as content opportunities to build credibility and connect with a wider audience. Advice for Aspiring Entrepreneurs: The conversation touches on the realities of starting a business, including the unexpected skills business owners must learn, like sales and marketing. Connect with Amanda Webb: LinkedIn: Amanda Webb (look for the Amanda Webb with the orange hair!) Website: spiderworking.com - Dive into Amanda's blog, live show archives, and find out how she can help you decode your analytics. Resources Mentioned: Atomicon Conference : Hosted by Andrew and Pete, a must-attend for small business owners wanting to elevate their digital marketing. This episode is packed with insights for small business owners looking to leverage analytics for better marketing decisions. Tune in for an engaging and honest discussion on entrepreneurship, niching down, and the power of data-driven decisions.…

1
Building Online Communities and Entrepreneurial Success with Samantha Kelly 25:43

منذ 19 weeks25:43

25:43

Building Online Communities and Entrepreneurial Success with Samantha Kelly In this episode of 'Raise Your Visibility Online,' Louise Brogan, a LinkedIn expert, interviews Samantha Kelly, a successful entrepreneur and social media expert. They discuss the importance of building online communities, leveraging platforms like LinkedIn and Twitter/X for B2B marketing, and the impact of video content. Samantha shares her journey from being a lone parent on social welfare to becoming a prominent business figure, with insights into her methods and strategies. They also touch on the significance of networking, attending and hosting events, and embracing video content to enhance business growth. The episode concludes with a preview of the upcoming Social Media Fest in Wexford, featuring various expert speakers and networking opportunities. 00:00 Introduction to Raise Your Visibility Online 00:36 Meet Samantha Kelly: The Tweeting Goddess 01:20 Samantha's Journey and Business Insights 03:53 Building Online Communities and LinkedIn Strategies 06:12 The Power of Video and Live Streaming 08:11 Brand Ambassadorship and Networking 12:11 Social Media Fest and Event Planning 16:32 Tips for Going Live and Building Confidence 24:11 Conclusion and Final Thoughts www.louisebrogan.com/ryvo www.linkedin.com/in/louisebrogan https://www.linkedin.com/in/tweetinggoddess/ Social Media Fest Wexford https://www.tickettailor.com/events/tweetinggoddess/1296635…

1
Leveraging YouTube to Raise Your Business Visibility with Luke Sherran 52:03

منذ 19 weeks52:03

52:03

In this episode of 'Raise Your Visibility Online,' host Louise Brogan interviews Luke Sherran, a successful digital marketing agency owner and YouTube content creator. Connect with Louise www.linkedin.com/in/LouiseBrogan YouTube - www.youtube.com/@RaiseYourVisibilityOnline Free Gift www.louisebrogan.com/ryvo We discuss Luke's journey in digital marketing, the inception of Falkon Digital, and the challenges and rewards of starting a business with Sadie, his business (and life) partner. The conversation also explores Luke's extensive experience with YouTube, including his initial struggles, strategies for growth, and achieving over 300,000 subscribers. We delve into monetization techniques like AdSense, sponsorships, and affiliate marketing alongside the power of YouTube Shorts. Luke shares insights on creating content that engages the right audience, avoiding common pitfalls, and offers predictions regarding the future of business marketing on YouTube. The episode emphasizes the potential of YouTube as a powerful tool for business growth, highlighting its significance for small business owners and entrepreneurs seeking to enhance their online presence. 00:00 Introduction to Raise Your Visibility Online 00:26 Meet Luke Sherron: Digital Marketing Expert 02:02 The Origin Story of Falcon Digital 03:26 Balancing Business and Family Life 05:26 Luke's Journey into YouTube 09:10 Growing a YouTube Channel: Challenges and Milestones 16:09 Monetizing YouTube: AdSense and Beyond 24:43 Creating an Effective Media Kit 25:43 Balancing Payment Models: Lump Sum vs. Affiliate Commission 26:20 Exploring Lucrative Affiliate Opportunities 27:01 Introducing Luke's Personal Brand Channel 28:20 The Power of YouTube Shorts 31:34 Monetizing YouTube Shorts 37:58 Balancing YouTube with a Full-Time Business 41:10 Common Mistakes in YouTube Marketing 46:13 The Future of YouTube for Business 50:15 Conclusion and Final Thoughts…

1
Embracing LinkedIn Video: Lois Cliff's Journey from Teaching to Wellness Coaching 27:12

منذ 31 weeks27:12

27:12

Embracing LinkedIn Video: Lois Cliff's Journey from Teaching to Wellness Coaching In this episode of 'LinkedIn with Louise,' host Louise Brogan converses with Lois Cliff, a former English teacher turned wellness coach. Lois shares her journey from leaving teaching in 2018 to becoming a content creator and later pivoting to wellness coaching. She discusses her initial apprehensions about using LinkedIn for networking and how influential figures like John Espirian inspired her to get started. Lois details her 30-day video challenge on LinkedIn, highlighting its impact on her confidence and visibility. The discussion also touches on the importance of content strategy, authenticity, and the benefits of nature and wellness in professional settings. 00:00 Introduction and Guest Welcome 00:14 Lois Cliff's Background and Career Shift 01:01 Journey into Content Creation and Wellness Coaching 02:14 Discovering LinkedIn and Building a Presence 04:01 Creating Content and Finding Inspiration 05:04 Transition to Wellness Business 06:08 Overcoming Challenges on LinkedIn 07:43 First Video Experiences and Tips 09:59 30-Day Video Challenge and Its Impact 19:31 Wellness and Nature in the Workplace 24:00 Final Thoughts and Contact Information…

1
Key LinkedIn Profile Tips - your profile and network visibility on LinkedIn 11:11

منذ 32 weeks11:11

11:11

Episode Summary: In this episode of LinkedIn with Louise, host Louise Brogan delves into some fundamental yet often overlooked aspects of using LinkedIn for business. Aimed at B2B professionals, coaches, consultants, and anyone looking to enhance their presence on LinkedIn, Louise shares practical tips for building a robust network, managing privacy settings, and understanding profile visibility. Whether you’re new to LinkedIn or seeking to refine your strategy, this episode provides valuable insights to help you leverage LinkedIn more effectively for your business. Key Topics Covered: Building Your LinkedIn Network: Importance of reaching 500+ connections. How the display of connection numbers changes after reaching 500. Examples of profiles showing connection and follower counts. Profile Viewing Options: Navigating LinkedIn’s settings to adjust profile viewing options. Differences between anonymous and non-anonymous profile views. How these settings impact your visibility when viewing other profiles. Managing Email Visibility: Adjusting settings to control who can see or download your email address. Different visibility options: only me, first-degree connections, first and second-degree connections, anyone on LinkedIn. Ensuring your email is not included in data exports. Clarifying Anonymous Mode Misconceptions: Explaining that commenting on posts remains visible even if your profile viewing option is set to anonymous. The distinction between anonymous profile views and visible interactions. Practical Steps: How to navigate LinkedIn’s settings and privacy options. Simple steps to increase your network size. Tips for making your profile more professional and approachable. Offer: Invitation to reach out for personalized LinkedIn training sessions at www.louisebrogan.com/linkedinvip Options available for one-on-one or team training to enhance your LinkedIn skills - book a call to discuss at www.louisebrogan.com/inquiry Additional Resources: Video tutorial on email visibility settings: https://youtu.be/KOElmiKRx4Q Connect with Louise for tailored LinkedIn training sessions.…

مرحبًا بك في مشغل أف ام!

يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.