Stay the Course

Purpose & Profitability

As you’re building your business, one of the hardest things to do is make a plan and stay the course. When you don’t see a quick return on your investment and marketing dollar, most are quick to change course. Being impatient and changing course too soon can cost you thousands of dollars in lost revenue and increased expenses. So how do you know when to stay the course and when to make a change? Tune in as I discuss.