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Ep.54: Aldy Keene, Loyalty Research Center | The Importance of Customer Loyalty for Portcos
Manage episode 449712756 series 3521344
المحتوى المقدم من How To SaaS. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة How To SaaS أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Shiv interviews Aldy Keene, CEO at Loyalty Research Center.
In this episode, Aldy shares how to evaluate the quality of relationships to understand how loyal a company’s customer base really is, and how both founders and investors can use that data to create value. Learn why companies should spend more time analyzing their customer base, how to find which segments are truly their best-fit customers, and why expanding their market can stall company growth.
The information contained in this podcast is not intended to constitute, and should not be construed as, investment advice.
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