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المحتوى المقدم من Print Run, Erik Hane, and Laura Zats. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Print Run, Erik Hane, and Laura Zats أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/the-agile-brand-with-greg-kihlstromr">The Agile Brand with Greg Kihlström®</a></span>


Stay curious. Stay agile. Marketing technology, AI, and CX insights from top brands and martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
Episode 164—Level Drain
Manage episode 372372388 series 1267927
المحتوى المقدم من Print Run, Erik Hane, and Laura Zats. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Print Run, Erik Hane, and Laura Zats أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In the wake of what feels like an endless round of layoffs, restructurings, consolidations, and any other corporate terms for “good people losing their jobs,” we talk about how this constant reshuffling affects the industry as a whole and specifically our jobs as agents. Spoiler alert: it’s not great! But we talk through it and let the feelings out, and do our best to express some solidarity along the way. Join us.
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180 حلقات
Manage episode 372372388 series 1267927
المحتوى المقدم من Print Run, Erik Hane, and Laura Zats. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Print Run, Erik Hane, and Laura Zats أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In the wake of what feels like an endless round of layoffs, restructurings, consolidations, and any other corporate terms for “good people losing their jobs,” we talk about how this constant reshuffling affects the industry as a whole and specifically our jobs as agents. Spoiler alert: it’s not great! But we talk through it and let the feelings out, and do our best to express some solidarity along the way. Join us.
…
continue reading
180 حلقات
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1 Episode 175—What We Owe Each Other 1:07:25
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In response to an excellent listener question, today we’re talking about how writers can approach asking potential agents about how they might handle specific aspects of their lives–whether that’s gender or sexual identity, disability, pregnancy or possible pregnancy, and much more–that could affect their publishing journey. We are in an age where all of us are growing increasingly vulnerable in different ways to what feels like a genuine fascist cultural backslide–this means that we all owe each other more solidarity, that our publishing relationships must account for the different ways in which we could become exposed to risk or harm. This is a big episode on “what we owe each other”: what agents owe writers, what publishers owe writers, what anyone who works in publishing owes anyone else in terms of helping all of us stay safe and protected from an increasingly dangerous world.…
This week we use one of publishing’s favorite new portmanteaus–romantasy–to talk about the fluid nature of genre and subgenre, and discuss the ways in which these endless classifications can help bring new readers into a given category of book, as well as what drawbacks occur when we get more and more specific with our book taxonomy. We arrive at a key conclusion: the thing being categorized is not the book, but rather its readers. Join us!…

1 Episode 173—The Manuscript Wish List at the End of the World 49:27
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We don’t need to tell you that the world feels pretty dark right now. The question then becomes: as creatives, as publishing people, as writers, readers, agents, whatever–what are we looking for to get us through? This episode we talk about what we’re hoping to see from and get out of art and publishing this next stretch, when all feels lost but we’re forging ahead anyway. Join us while we look for the light in the dark!…

1 Episode 172—The End of the Social Media Marketing Era 48:44
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This week we talk about the functional death of social media as a promotional tool in the publishing industry. Now that we all agree that these platforms are actively corrosive to not only our body politic but literary culture specifically, where do we go next? What forms of cultural production might actually get people excited about books again, once we detach ourselves from the Slop Machines? We explore that vision and more. Join us!…
It’s time for the annual Print Run Summer Check-In, where we list out all the ways we’re both keeping it together and losing our marbles. Summer is strange time in publishing, and it leads us to a conversation on deep work versus shallow, frenetic work, how we manage our interior creative selves in relation to the job, and the chaos that is sure to come this fall. Join us!…
On the heels of some recent discourse on the trust between querying writers and agents managing submission piles, we go long on the culture of trust–or lack thereof–that exists between these two parts of the publishing industry, why it occurs, and what could fix it. We talk about the nature of ideas and copyright, the structures of the modern literary agency, publishing culture, and much more. It’s a fun and fiery episode–hope you enjoy!…

1 Episode 169—We’re Just a Bunch of Guys 48:38
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In light of yet another round of agent chaos over the weekend, we got together to talk about the information climate in publishing at large, the ways in which even well-intentioned agents can contribute to gatekeeping and access issues for writers. In an age when there are more agents, writers, and information about agents and writers than ever before, everyone could stand to examine whether they’re making publishing a less anxious and more transparent place that’s open to all types of people–or the opposite.…

1 Episode 168—You Don’t Have To Sit There 44:52
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This week we get a little bit mad at the Forced Waiting that publishing imposes on all of us, and it builds to a call to arms: you–writers, agents, editors, whoever–don’t just have to wait quietly for progress to happen to you. No matter your situation in publishing, you can get out there and make something happen as a person with agency and the owner of your own career and path. We address the flipside too, of course: agents (including us!) need to adjust our habits so that there’s less silence, waiting, and wondering. The world is burning! Let’s make moves!…

1 Episode 167—Dread, But Make It Fashion 53:29
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In our first episode of 2024, we take a look at the publishing landscape for the year ahead. We believe that there could be several culminating moments of rupture or change in the near future, in everything from AI’s implementation in the industry to how workers in publishing choose to respond to their own working conditions. We get a little rowdy and we have a good time–come join us!…

1 Episode 166—Give ‘Em What They’re Owed 56:10
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This week’s theme, across multiple topics, is that workers in publishing deserve to be paid and supported in all the ways required for them to live well and do their jobs to the best of their abilities. We start with a chat about the Half Price Books Union’s contract negotiations, and finish with a look at the recent survey data from AALA. Join us!…

1 Episode 165—Private Equity, AI, and the Techification of Publishing 48:58
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This week we use two recent stories–the acquisition of Simon & Schuster by the investment firm KKR and the proliferation of Artificial Intelligence usage in various book-related shenanigans–as a way of talking about something big and broad: publishing looking more and more like the tech world each day. Why might the Silicon Valley approach to business not work in publishing, and why do these recent trends alarm us for reasons big and small, aesthetic and substantive? Join us and we’ll talk through it all.…
In the wake of what feels like an endless round of layoffs, restructurings, consolidations, and any other corporate terms for “good people losing their jobs,” we talk about how this constant reshuffling affects the industry as a whole and specifically our jobs as agents. Spoiler alert: it’s not great! But we talk through it and let the feelings out, and do our best to express some solidarity along the way. Join us.…

1 Episode 163—The Annual Summer Vibe-isode 34:43
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We’ve had a lot of Serious Content lately and it’s a summer Friday, so come take a break with us while we chat about what we’ve got going on this summer, in terms of book stuff and otherwise. One of our more vibey episodes rather than a big heavy topic, so come hang out!

1 Episode 162—Turning Over the Same Leaf 48:37
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This week in the wake of a LOT of agency shakeups, we asked an extremely basic question: what if the publishing world treated writers like they were professionals? This frame lets us talk about the discourse from the past few weeks, all which shares the common theme of “treating writers really poorly.” Come vent with us, come laugh with us, come imagine a better way of doing things with us.…

1 Episode 161—Gaslight, Gatekeep, Girlboss 1:00:43
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This week we talk about everyone’s favorite publishing topic that never gives anyone anxiety: gatekeeping and access! We explore how agents can do better jobs of creating an equitable and open playing field for writers trying to break into publishing, even while inherently positioned as a “gate” between the writers and the publishers. The conversation gets to some other places too–we call conferences scams again (oops), we talk about different approaches to finding clients, and much more.…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.