Founding a Tech Media Company Covering the Black Innovation Economy with Sherrell Dorsey

Power of Why with Naomi Haile

Sherrell Dorsey is the founder and CEO of The Plug—a digital news and insights platform covering the Black innovation economy. Her work has been featured in VICE, The Washington Post, Seattle Times, The Information, and more. Sherrell has been a contributing writer for notable publications like Columbia Journalism Review, Fast Company, Black Enterprise, and others. In 2018, she was named an inspiring woman in tech by CNet, and most creative people in business by AdWeek in 2021.

Prior to launching The Plug, Dorsey served as a marketing manager for companies like Uber and Google Fiber. She holds a Master's degree in data journalism from Columbia University.

She is the author of Upper Hand: The Future of Work for the Rest of Us published by Wiley.

This episode is for you if:

• You want to learn how Sherrell built a digital news and insights platform
• The Black Innovation Economy fascinates you
• You value journalism and want to find a community who does too
• You are juggling many ideas, and want to grow one first

Connect with Sherrell

• Sherrell’s website: www.sherrelldorsey.com
• The Plug’s Website: www.tpinsights.com
• Twitter: @Sherrell_Dorsey
• Instagram: @sherrell_dorsey
• LinkedIn: Sherrell Dorsey

Connect with Naomi

• Website: naomihaile.com
• Instagram: @naomiahaile
• Twitter: @naomiathaile
• LinkedIn: Naomi Haile