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What’s Your 'And'? Embracing Individuality as a Differentiator, with John Garrett
Manage episode 430355515 series 3555563
المحتوى المقدم من John Tyreman. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة John Tyreman أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Writing a book for your consulting business? Use a podcast for research.
When John Garrett decided to write a book, he launched a podcast to help with his research. Eventually, the What's Your And? podcast has served as a remarkable launchpad for speaking engagements and business opportunities, contributing to an estimated $200,000 in new business—all despite having zero sponsors.
In this conversation, we cover:
- Rapid-fire questions to break it open
- How people can be a differentiator for firms
- Podcast origin: from The Green Apple to What's Your And?
- Behind the scenes
- Personal and professional impact
- The future of What's Your And?
This episode was produced by Red Cedar Marketing. Need help launching and running a business podcast that actually produces results? Visit www.redcedarmarketing.com.
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