))
When to Reach Out to Sponsors
Manage episode 380267306 series 3428353
المحتوى المقدم من Joe Casabona and Podcast Automation Coach. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Joe Casabona and Podcast Automation Coach أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
When it comes to Podcast sponsorship outreach, you likely will think you need a few weeks lead time. But you probably need a month or more. So today’s tip: Start way before you think you need to.
Most brands/sponsors aren’t ready to drop money as soon as you email them, or even within the same week. And bigger brands might have a NET-30 or NET-60 payment schedule for invoices, meaning that money won’t even come in for a while.
So don’t start when you see you need sponsors for upcoming episodes. You should have a sort of sales funnel for regular outreach — I’ve had brands decline, then come back in 6-12 months.
Oh and a bonus tip: most organizations are setting budgets at the end of the year. I reach out to all previous and potential sponsors in early October to lock up sponsorship for the upcoming year. Put that one on your calendar.
Get your free Podcast Process Templates at https://podcastworkflows.com/templates ★ Support this podcast ★
109 حلقات
مشاركة
