Saving Money by Saving Food with Sang from Peko

Pitch Please

How does a young entrepreneur transform a brilliant idea into a thriving business? This episode gives you an insider's peek as Sang spills the beans on the raw, exhilarating journey of startup life. From Sang's earliest entrepreneurial inklings at the age of 11 to the pivotal "Next 36" experience that shaped her entrepreneurial mindset, this is the story of ideas, ambition, and the making of a founder.

Teetering on the edge of innovation, they dive deep into the struggles and triumphs of finding the right co-founder – should you swipe right on Co-Founder Tinder or opt for someone you already know? Dive in for a candid, no-holds-barred conversation that embodies the spirit of "learn by doing" and showcases the indispensable value of a founder community. Buckle up, press play, and let the story of Peko inspire your next big thing!

About Sang Lê | (14) Sang Lê | LinkedIn
Sang is the co-founder & CEO of Peko, Western Canada's first delivery service for “imperfect” and surplus groceries to fight food waste and improve access to healthy diets. Born and raised in Vietnam, Sang moved to Canada to attend the University of British Columbia in 2017. Before founding Peko three years later, Sang worked in product management and marketing at various companies such as Cisco, LinkedIn, Clearco, and Jupiter (YC S19). Currently, Sang is a Marketing Manager at Fresh Prep and continues to lead Peko under its parent company. In other projects, Sang helped LinkedIn and UBC pilot free e-learning access for all 60,000+ students, creating educational equity across faculties. Sang also led the marketing portfolio to promote free academic support for 5,000+ Commerce students and consulted for various companies through the Creative Destruction Lab, Kantar Consulting and the UBC Strategy Consulting Initiative. Aside from her work, Sang is especially passionate about breaking glass ceilings, experiential learning, traveling, and coffee.

About Peko & FreshPrep | (14) Peko: Overview | LinkedIn
About Peko: Peko is Western Canada’s first delivery service dedicated to “peculiar” & surplus groceries at up to 40% off retail prices. Initially started as a passion project by two female university students to fight food waste, Peko has diverted 300,000+ lbs of food from going to the landfill and saved customers close to $1 million in grocery bills through their signature mystery bags. As of February 2023, Peko was acquired by Fresh Prep. Peko currently delivers in most of Metro Vancouver and Metro Calgary.

Fresh Prep is a meal kit delivery service offered in over 35 municipalities throughout BC and Alberta. Founded in 2015, Fresh Prep delivers everything needed to make meals at home in under 30 minutes, plus delicious sides, salads and snacks. With a focus on sustainability, ingredients are delivered in reusable, insulated cooler bags, and many recipes are available in Fresh Prep’s patented Zero Waste Kit containers—minimizing single-use plastic waste and reducing impact on the environment. Meals are affordable and recipes are diverse to fit the needs of individuals, couples or families. Fresh Prep is a Certified B Corporation®, dedicated to doing business responsibly —balancing purpose and profit.

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