How to Create A Fantastic B2B Business

Physician NonClinical Careers with John Jurica

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In this week’s episode, Dr. Nicole Rochester returns to the podcast. It’s been 5 years since she described how she was inspired to create her health navigation consulting business. Since then she has expanded her business and is now working with healthcare organizations to provide her services. She is also teaching other physicians to create their own consulting businesses.

Dr. Nicole Rochester obtained her undergraduate degree from Johns Hopkins University and her medical degree from the University of Maryland School of Medicine. She is a Clinical Assistant Professor of Pediatrics at the George Washington University School of Medicine.

During today’s interview, Nicole describes why she began working as a coach and consultant for patients with complex medical problems who needed help making decisions and navigating their healthcare journey. She also explains how she began providing these services on behalf of large health systems and hospitals, which is a much more sustainable model. She also shares her ideas for other healthcare coaching and consulting businesses to use a similar strategy.

Finally, she invites physicians to contact her about learning to be a healthcare navigator by joining her group training program. All of her resources can be found at yourgpsdoc.com.

You'll find links mentioned in the episode at nonclinicalphysicians.com/fantastic-b2b-business/