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The transition from traditional media to digital and social audiences with Lauren Newman of Skimlinks.
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المحتوى المقدم من pepperjam. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة pepperjam أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
On this episode of PepTalks, Pepperjam sits down with Lauren Newman, VP of Revenue at Skimlinks, and discusses the transition from traditional print-based media to digital and social audiences and how performance dollars have never been more important as budgets become more and more restricted while the demand for measurement, performance and guarantees continue to increase.
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