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المحتوى المقدم من Pacific Hills Calvary Chapel. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Pacific Hills Calvary Chapel أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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التشغيل لاحقا
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Mark 4:1-20: The Parable Of The Sower (The Parables of Jesus) - The Parables of Jesus
Manage episode 438824058 series 1037580
المحتوى المقدم من Pacific Hills Calvary Chapel. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Pacific Hills Calvary Chapel أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Mark 4:1-20: The Parable Of The Sower (The Parables of Jesus) taught by Pastor Dave Rolph on 09-08-24.
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50 حلقات
Manage episode 438824058 series 1037580
المحتوى المقدم من Pacific Hills Calvary Chapel. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Pacific Hills Calvary Chapel أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Mark 4:1-20: The Parable Of The Sower (The Parables of Jesus) taught by Pastor Dave Rolph on 09-08-24.
…
continue reading
50 حلقات
كل الحلقات
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Pacific Hills Calvary Chapel Audio
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Nehemiah 7: Knowing Your People (Nehemiah: Making A Difference) taught by Pastor Dave Rolph on 02-16-25.
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Pacific Hills Calvary Chapel Audio
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Nehemiah 6: Staying Focused (Nehemiah: Making A Difference) taught by Pastor Dave Rolph on 02-09-25.
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Pacific Hills Calvary Chapel Audio
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Nehemiah 5: Economic Principles (Nehemiah: Making A Difference) taught by Pastor Dave Rolph on 02-02-25.
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Pacific Hills Calvary Chapel Audio
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Nehemiah 4: Shovels and Swords (Nehemiah: Making A Difference) taught by Associate Pastor Justin Butorac on 01-26-25.
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Pacific Hills Calvary Chapel Audio
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Nehemiah 3: A Plan Unfolds (Nehemiah: Making A Difference) taught by Pastor Dave Rolph on 01-19-25.
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Pacific Hills Calvary Chapel Audio
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Nehemiah 2: Getting To Work (Nehemiah: Making A Difference) taught by Pastor Dave Rolph on 01-12-25.
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Pacific Hills Calvary Chapel Audio
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Nehemiah 1: It Starts With Prayer (Nehemiah: Making A Difference) taught by Pastor Dave Rolph on 01-05-24.
Isaiah 43:15-19: A Fresh Start (New Year) taught by Pastor Dave Rolph on 12-29-24.
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Pacific Hills Calvary Chapel Audio
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John 1: When the Word Became Human (Christmas Eve) taught by Pastor Dave Rolph on 12-24-24.
Hebrews 1: Seeing God in a Baby (Christmas) taught by Pastor Dave Rolph on 12-22-24.
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Pacific Hills Calvary Chapel Audio
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Matthew 13:44-46: The Treasure of the Kingdom (The Parables of Jesus) taught by Pastor Justin Butorac on 12-15-24.
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Pacific Hills Calvary Chapel Audio
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Luke 18:9-14: The Pharisee and the Tax Collector (The Parables of Jesus) taught by Pastor Dave Rolph on 12-08-24.
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Pacific Hills Calvary Chapel Audio
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Luke 12:35-48: Ready Living (The Parables of Jesus) taught by Pastor Justin Butorac on 12-01-24.
1 Corinthians 15: A Life of Thanksgiving (Thanksgiving Eve 2024) taught by Pastor Dave Rolph on 11-27-24 with Pastors' Perspectives.
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Pacific Hills Calvary Chapel Audio
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Luke 17:7-10: You've Gotta Serve Somebody (The Parables of Jesus) taught by Pastor Dave Rolph on 11-24-24.
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.