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Wendy Buchanan
Manage episode 425486951 series 3555956
المحتوى المقدم من Carissa and Tatiana. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Carissa and Tatiana أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The secret to marketing your business is YOU! Hear from our guest in this episode on how to style your way to success.
About the guest: An award-winning licensed optician, Wendy is also an image consultant and optical sales trainer.
After a 10-year opticianry career, Wendy retired from the traditional brick and mortar optical shop and created a new mobile optical service; she launched Perceptions Eyewear in 1997 and never looked back!
Honored as a "Trailblazing Woman in Optical", Wendy designed the Spec Style system as her sales styling process to help her mobile eyewear boutique succeed. She went on to thrive by closing 99% of her eyewear styling consults and increasing multi-pair sales to 80%.
A serial entrepreneur, Wendy is the creative force behind Be Spectacular, a training company offering online courses and bespoke training for optical businesses world-wide.
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