Boot Krewe Media: From Passion to Profession with Ross Thevenot

Overruled with Scott Vicknair

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The old saying about finding something you love and you’ll never work a day in your life applies perfectly to our guest today. Ross Thevenot is a co-founder of the fast-rising Boot Krewe Media, which has grown from a passion project to a well-known digital media company serving sports fans in New Orleans.

There’s a lot to learn from Ross and Boot Krewe beyond sports. We’ll discuss some challenges all small businesses face like standing out in the digital world to trying to scale too quickly. Today’s episode emphasizes the power of passion, the importance of authenticity, and the role of data and analytics in business growth

Here’s some of what we discuss in this episode:

0:00 – Intro

0:51 – How Boot Krewe Media got started

4:57 – Importance of being local and knowing New Orleans

11:28 – Keys to growth

16:46 – Going all-in

20:23 – Tips for succeeding on a digital platform

31:47 – Scaling at the right pace

37:13 – Things he wishes he knew before starting company

41:39 – His superpower
Connect with Boot Krewe Media: https://linktr.ee/boot_krewe_media

Visit us online: https://www.scottvicknair.com/

Watch the Podcast on YouTube: https://bit.ly/3TgD9jP