OM Ep. 129: AAO Podcast With Michelle Shimmin

Ortho Marketing Live

Durning AAO Miami Beach, Ortho Marketing President, Dean Steinman, was able to sit down and chat LIVE with Michelle Shimmin, owner of Shimmin Consulting. They talk about the trends in the orthodontic community that have emerged over the last 2 years and how they will continue to change how practices do business, even post-pandemic.
They also discuss how practices that continued to use new technologies that made patients' lives easier (including virtual appointments & monitoring options) are seeing way more success and growth than practices that switch back to their "normal" before pandemic procedures.